The global hand dryer market was valued at USD 699 million in 2017 and is anticipated to grow at a CAGR of 11.9% during the forecast period.
Hand dryer is an electronic machine used for drying of hands mostly in public bathrooms. Use of hand dryers offer reduced drying times, and operational costs. Market players are increasingly developing energy efficient hand dryers owing to environmental concerns, and rising energy costs. Energy efficient hand dryers offer benefits such as low power consumption, and faster drying time. Hand Dryers are equipped with fast reaction sensors, and highly responsive motors for instant reaction, and maximum energy efficiency.
The growing demand for hand dryers from end-users such as hotels and restaurants, commercial buildings, shopping complexes, and airports among others has increased the adoption of hand dryers which has positively influenced the growth of hand dryer market. The rising need for energy efficiency, increasing energy costs, and economic benefits drive the growth of the hand dryer market. There has been increasing awareness among consumers regarding use of energy efficient and smart technology, which further supports market growth in coming years.
The increasing need to reduce wastage of water also boosts the market growth, rising awareness regarding use of eco-friendly solutions, development of smart infrastructure, need for energy efficient technologies, and increasing adoption of energy efficient buildings accelerate the growth of hand dryer market. Other factors driving the market include increasing awareness, and technological advancements. Growing demand from emerging economies, and increasing consumer awareness are factors expected to provide numerous growth opportunities in the coming years.
The global hand dryer market is segmented on the basis of type, mode of operation, mounting technique, end-user, and geography.
Based on type, the hand dryer market is segmented into hot air hand dryer, and jet air hand dryer. The jet air hand dryer segment is expected to dominate the global market throughout the forecast period. The demand for jet air hand dryers has increased significantly owing to its high performance, energy efficiency, and wide at hotels, restaurants, airports, and shopping complexes.
On the basis of mode of operation, the market is segmented into push button hand dryer, and fully automatic hand dryer. In 2017, fully automatic hand dryers accounted for the highest share owing to enhanced convenience, and user experience.
On the basis of mounting techniques of hand dryers, the market is segmented into surface mounted, and wall mounted. The wall mounted hand dryer segment dominated the market in 2017 owing to its compact size, efficient usability, and performance.
On the basis of end use, the hand dryer market is segmented into hotels and restaurants, railway stations and airports, hospitals, commercial buildings, shopping complexes, and others. The hotels and restaurants segment accounted to maximum share in 2017. The increasing demand from this sector is due to growing number of restaurants, hotels, and bars, and significant growth in tourism.
Regionally, the hand dryer market is distributed across North America, Europe, APAC, Latin America, and MEA. North America is further segmented into U.S., Canada, and Mexico. Europe is divided into Germany, UK, Italy, France, and Rest of Europe. Asia-Pacific is bifurcated into China, India, Japan, and Rest of Asia-Pacific. Europe accounted for the largest share in the Global Hand dryer market in 2017. The high demand is contributed to increasing environmental awareness, and growing development of eco-friendly hand dryers. Asia-Pacific is expected to grow at the highest rate during the forecast period owing to developing infrastructure, technological advancements, and improving living standards.
The leading players in the hand dryer market include Dyson Ltd., Mitsubishi Electric Corporation, Jaquar & Company Pvt Ltd, American Dryer, Inc., Panasonic Corporation, Excel Dryer, Inc., Bradley Corporation, Saniflow Corporation, World Dryer Corporation, and Bobrick Washroom Equipment, Inc. among others. These leading players in the market are introducing innovative products in the market to cater to the consumers. Global players are entering new markets in developing regions to expand their customer base and strengthen market presence.