The global gluten-free products market size is expected to reach USD 12.89 billion by 2030 according to a new study by Polaris Market Research. The report “Gluten-free Products Market Share, Size, Trends, Industry Analysis Report, By Distribution Channel (Convenience Stores, Supermarkets & Hypermarkets, Specialty Stores, E-commerce Platform, Others); By Product; By Region; Segment Forecast, 2022 - 2030” gives a detailed insight into current market dynamics and provides analysis on future market growth.
Prime factors responsible for the industry growth include the rise in prevalence of Celiac disease, increasing spending on healthy food, consumer awareness, change in eating habits, increasing R&D activities, and favorable government initiatives. Due to the development of easy and fast diagnosis methods, the incidence of celiac disease is increasing rapidly in developing regions. From a recent study, it is found that gluten intolerance is more common in regions like Asia and Africa than in western countries. Many experts and researchers state that around 1% of the global population is suffering from Celiac disease.
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Also, consumers are shifting towards healthy food and lifestyle, and this is anticipated to have a positive impact on the revenue growth of the industry. It is projected that the proportion of health-conscious people across the globe is anticipated to rise to 176 Mn, by 2026, from 108 Mn in 2020. Healthy eating will experience a significant increase, with options such as biscuits, ready meals, dairy products, snack bars, and trail mixes.
Among different product types, the bakery product segment is anticipated to capture the highest revenue share. The consumption of various bakery items such as cakes, bread, etc., is gaining popularity among the younger population. Gluten-free bakery food have a low-calorie amount and a low glycemic index (GI). This helps in weight reduction and obesity problems.
Also, there is a popular belief among people that gluten-free bakery items are healthier than conventional baked food items. The ready meals segment is estimated to grow at a high CAGR as it is less time-consuming than the conventional method of cooking, and also, there is a rise in the office-going population.
Among all regions, North America is expected to register high revenue growth due to high awareness about gluten intolerance problems in people along with higher spending on healthy food. In countries like the United States, they are easily available to most of the population.
Major participants such as General Mills Inc., Barilla G. e R. Fratelli S.p.A, Conagra Brands, Inc., Ecotone, Hero AG, Kellogg Co., Seitz glutenfrei, The Hain Celestial Group Inc., Freedom Foods Group Limited, The Kraft Heinz Company, and others are some of the key players are operating in the global market.
Oxford Healthspan introduced Primeadine, a gluten-free & soy-free spermidine supplement, in April 2022. SIBO (small intestine bacterial overgrowth) and celiac disease sufferers will get benefit from this supplement. In Jan 2022, Simply Green announced to launch gluten free and plant based ambient food mixes. This product can be used as alternative to several meet products.
Polaris Market Research has segmented the gluten-free products market report on the basis of product, distribution channel, and region:
Gluten-free Products, Product Outlook (Revenue - USD Billion, 2018 - 2030)
Gluten-free Products, Distribution Channel Outlook (Revenue - USD Billion, 2018 - 2030)
Gluten-free Products, Regional Outlook (Revenue - USD Billion, 2018 - 2030)