Custom Printing Market Size Worth $11,286.04 Million by 2032 | CAGR: 10.21%

Custom Printing Market Size Worth $11,286.04 Million by 2032 | CAGR: 10.21%

The global custom printing market size is expected to reach USD 11,286.04 million by 2032, according to a new study by Polaris Market Research. The report “Custom Printing Market Share, Size, Trends, Industry Analysis Report, By Printing Technique (Screen, Digital, Plot); By Printing Design; By Application; By End Use; By Commercial Enterprises; By Region; Segment Forecast, 2023-2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

As more consumers and businesses seek out personalized products, the custom printing market is expected to continue to grow. The ability to create unique and personalized products quickly and cost-effectively will be a key driver of this growth. According to a recent Deloitte study, "more than 50% of consumers expressed interest in buying customized products or services" in some categories, and "1 in 4 consumers are willing to pay more to acquire a personalized product or service." Research like this is only one illustration of how personalized products are much more than simply a trend. This will further fuel the growth of the market in coming years.

Custom printing allows consumers to personalize products and services to their specific needs and preferences. Consumers are looking for unique, one-of-a-kind items that reflect their personal style and taste. According to a survey, 52% of consumers believe that having a personalized product distinguishes them from others. This will provide new growth opportunities for the custom printing market in the coming years.

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The digital textile industry is playing a significant role in driving the growth of the custom printing market. The development of digital printing technologies has revolutionized the textile industry, allowing for high-quality and cost-effective production of custom printed textiles. The output of the digital textile printing business has increased dramatically since 2005 By 2024, the world will have generated around 36.8 billion square meters of digitally printed textiles, up from the measly 85 million square meters produced by about 2,300 digital textile printers (units) in 2005.

Custom Printing Market Report Highlights

  • Screen Printing segment is anticipated to grow at higher rate due to its versatility, cost-effectiveness, and technological advances in market
  • Graphic Design segment is accounted for the higher growth rate owing to the print-on-demand services and rise of online marketplaces
  • Clothing segment is projected to experience a significant growth rate due to the popularity of custom printed apparel.
  • Commercial segment is garnered with the highest growth rate in coming years owing to growing custom printing services for commercial uses.
  • Large Enterprises segment is projected to witness larger market share in the study period due to rise of digital printing technologies
  • APAC registered the highest growth rate in the study period owing to the growing number of manufacturing hubs in the region
  • North America expected to grow to have larger revenue share owing to the highly skilled workforce and large & well developed printing industry
  • The global players include CafePress, MOO, Vistaprint, GotPrint, Zazzle, PsPrint, UPrinting, Shutterfly, Overnight Prints, Canva, 4imprint & CustomInk.


Polaris Market Research has segmented the custom printing market report based on printing technique, printing design, application, end use, commercial enterprises, and region:

Custom Printing, Printing Technique Outlook (Revenue - USD Million, 2019 - 2032)

  • Screen Printing
  • Digital Printing
  • Plot Printing

Custom Printing, Printing Design Outlook (Revenue - USD Million, 2019 - 2032)

  • Graphic Design
  • Artwork

Custom Printing, Application Outlook (Revenue - USD Million, 2019 - 2032)

  • Clothing
    • T-Shirts
    • Jerseys
    • Sweatshirts and Hoodies
  • Business Cards
    • Standard
    • Premium
  • Marketing Material
    • Banners
    • Signage
    • Poster
    • Others
      • Brochures & Booklets
      • Catalogs
      • Flyers & Pamphlets
      • Menus
      • Others
  • Packaging
    • Labels
    • Stickers
    • Boxes
    • Paper Bags
  • Stationery
    • Letterheads
    • Notebooks
    • Envelopes

Custom Printing, End Use Outlook (Revenue - USD Billion, 2019 - 2032)

  • Commercial
  • Personal

Custom Printing, Commercial Enterprises Outlook (Revenue - USD Billion, 2019 - 2032)

  • Micro Enterprises
  • Small Enterprises
  • Medium Enterprises
  • Large Enterprises

Custom Printing, Regional Outlook (Revenue - USD Billion, 2019 - 2032)

  • North America
    • U.S.
    • Canada
    • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Russia
    • Netherlands
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Indonesia
    • Malaysia
  • Latin America
    • Argentina
    • Brazil
    • Mexico
  • Middle East & Africa
    • UAE
    • Saudi Arabia
    • Israel
    • South Africa