Non-Potato Veggie Chips Market Grow $6.38 Billion By 2032, CAGR: 4.7%

Non-Potato Veggie Chips Market Size Worth $6.38 Billion By 2032 | CAGR: 4.7%

The global non-potato veggie chips market size is expected to reach USD 6.38 billion by 2032, according to a new study by Polaris Market Research. The report “Non-Potato Veggie Chips Market Share, Size, Trends, Industry Analysis Report, By Source (Root Vegetable Chips, Leafy Vegetable Chips, Others); By Flavors; By End-Use; By Distribution Channel; By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The major players in the market are working on innovating new product alternatives to potato chips due to the presence of higher amounts of calories. To tackle this issue, companies are working on innovating new health snacks. For instance, Lemonilo introduced cassamo healthy cassava chips in 2023 with 2 flavors: smoky BBQ & spicy BBQ. The widespread existence of smartphone users fueled awareness about healthy snacks. Furthermore, the list of ingredients used in snacks by companies is driving health-conscious consumers to check the disadvantages associated with food intake.

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The rise in popularity of healthier snacks is outpacing the rise in popularity of more conventional "junk" foods. According to recent statistics from the industrial player, demand for healthier snack options is up 252.41% this year compared to last year, but only by 138.61% for those considered to be unhealthy. This demonstrates the ongoing shift in consumer preferences towards healthy snacks, creating new growth potential for the non-potato veggie chips market soon.

Companies are stepping forward to meet ongoing consumer demand by innovating new product innovations in the market. For instance, Grace Foods introduced a new range of Caribbean-inspired chips under the Grace exotic chips portfolio in 2022. As companies introduce new non-potato veggie chips into the market, consumers are likely to adopt new snacking items driven by increasing disposable income and the need for convenience foods. New flavors and textures are likely to boost the adoption of non-potato veggie chips throughout the forecast period.

Non-Potato Veggie Chips Market Report Highlights

  • The root vegetable chips segment is anticipated to witness the highest growth in the coming years due to its nutritional benefits.
  • The classic salty segment accounted for the largest market share owing to its taste and flavor adoption.
  • The household segment is projected to experience a larger revenue share due to parents' increasing focus on child safety.
  • Europe is expected to have the fastest growth owing to the higher demand for snacks.
  • The global players include Calbee, Food Should Taste Good, JicaChips, Sensible Portions, Scrubby's, Terra, Trafo, Uprooted & Yum Yum..

Polaris Market Research has segmented the non-potato veggie chips market report based on source, flavors, end-use, distribution channel and region:

Non-Potato Veggie Chips, Source Outlook (Revenue - USD Billion, 2019 - 2032)

  • Root Vegetable Chips
    • Carrot Chips
    • Cassava Chips
    • Jerusalem Artichoke Chips
    • Turnip Chips
    • Parsnip Chips
    • Sweet Potato Chips
    • Zucchini Chips
    • Others
  • Leafy Vegetable Chips
    • Kale Chips
    • Spinach Chips
    • Others

Non-Potato Veggie Chips, Flavors Outlook (Revenue - USD Billion, 2019 - 2032)

  • Classic Salty
  • Barbecue
  • Cheese
  • Salt & Pepper
  • Cheese & Onion
  • Jalapeno and
  • Others

Non-Potato Veggie Chips, End-Use Outlook (Revenue - USD Billion, 2019 - 2032)

  • Household
  • Foodservice
    • Snack foods
    • Baked foods accompaniments
    • Soups toppings
    • Salads
    • Others

Non-Potato Veggie Chips, Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)

  • Direct Sales
  • Indirect Sales
    • Hypermarkets / Supermarkets
    • Convenience Stores
    • Specialty Retail Stores
    • Traditional Grocery Stores
    • Online Retailers

Non-Potato Veggie Chips, Regional Outlook (Revenue - USD Billion, 2019 - 2032)

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Russia
    • Netherlands
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Indonesia
    • Malaysia
  • Latin America
    • Argentina
    • Brazil
    • Mexico
  • Middle East & Africa
    • UAE
    • Saudi Arabia
    • Israel
    • South Africa

Non-Potato Veggie Chips Market Report Scope

Report Attributes


Market size value in 2023

USD 4.22 billion

Revenue forecast in 2032

USD 6.38 billion


4.7% from 2023 – 2032

Base year


Historical data

2019 – 2021

Forecast period

2023 – 2032

Quantitative units

Revenue in USD billion and CAGR from 2023 to 2032

Segments covered

By Source, By Flavors, By End-Use, By Distribution Channel, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America, Middle East & Africa


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