Travel Agency Services Market: $1047.99 Million by 9.1% CAGR

Travel Agency Services Market Size Worth $1,074.99 Million By 2032 | CAGR: 9.1%

The global travel agency services market size is expected to reach USD 1,074.99 Million by 2032, according to a new study by Polaris Market Research. The report “Travel Agency Services Market Share, Size, Trends, Industry Analysis Report, By Services (Full-service Global Travel Arrangements, Additional Travel Services); By Booking Channel; By Tourist Type; By Tour Type; By Age Group; By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Travel agency services play a critical role in assisting consumers with their trip plans, whether domestic or international. It helps in preparing places to visit based on consumer preferences, booking hotels for accommodation, and placing less burden on tourists. Most travel agencies are adopting technology to provide real-time updates about clients' ticket confirmations, weather conditions, and flight delays. Expedia, a travel booking giant, incorporated ChatGPT into its app to increase interaction with generative AI in planning trips for its users. It aids in preparing trips for individuals.

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The Travel Agency Services Market is broad and encompasses a wide range of services and segments within the travel and tourism industry. The market caters to the needs of various types of travelers, including leisure tourists, business travelers, adventurers, and those seeking specialized experiences.

Travel agencies facilitate the booking of flights, hotels, rental cars, cruises, and other travel-related services. They provide options and recommendations based on travelers' preferences and budgets. Itinerary Planning: Travel agencies help travelers plan comprehensive itineraries, including sightseeing, activities, and dining options, ensuring a well-organized and enjoyable trip.

Travel Agencies are adopting technology to build consumer-friendly apps to increase convenience for their customers. introduced a new AI trip planner to improve customers' travel planning experiences. Based on machine learning algorithms, it suggests destinations along with accommodation facilities to the users. As companies start using artificial intelligence in their networks, it will increase consumer satisfaction rates and help them plan visits to tourist places easily. As technology is evolving, best usage in business operations by travel agencies increases customer satisfaction, attracting consumers to their next trips.

Travel Agency Services Market Report Highlights

  • Full-service global travel segment held the fastest market revenue in 2022 due to its ability to reduce customer work.
  • The online segment accounted for the largest market share during the forecast period owing to its global reach and consumer-friendly user interfaces.
  • North America accounted for the largest revenue share during the forecast period due to the robust travel industry, high demand for travel services, and technological advancements contributed to its market leadership.
  • The global players include American Express Global Business Travel, Booking Holdings, Corporate Travel Management, CWT, Expedia Group, Flight Centre Travel Group, Kesari Tours Pvt. Ltd., MakeMyTrip Ltd., TripAdvisor, TUI Group, Yatra Online Inc.

Polaris Market Research has segmented the travel agency services market report based on services, booking channel, tourist type, tour type, age group and region:

Travel Agency Services, Services Outlook (Revenue - USD Million, 2019 - 2032)

  • Full-service Global Travel Arrangements
    • Flights
    • Hotels
  • Additional Travel Services
    • Car Hire
    • Others

Travel Agency Services, Booking Channel Outlook (Revenue - USD Million, 2019 - 2032)

  • Phone Booking
  • Online Booking
  • In Person Booking

Travel Agency Services, Tourist Type Outlook (Revenue - USD Million, 2019 - 2032)

  • Domestic
  • International

Travel Agency Services, Tour Type Outlook (Revenue - USD Million, 2019 - 2032)

  • Independent Traveler
  • Package Traveler
  • Tour Group

Travel Agency Services, Age Group Outlook (Revenue - USD Million, 2019 - 2032)

  • 15 to 25 Years
  • 26 to 35 Years
  • 36 to 45 Years
  • 46 to 55 Years
  • 66 to 75 Years

Travel Agency Services, Regional Outlook (Revenue - USD Million, 2019 - 2032)

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Russia
    • Netherlands
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Indonesia
    • Malaysia
  • Latin America
    • Argentina
    • Brazil
    • Mexico
  • Middle East & Africa
    • UAE
    • Saudi Arabia
    • Israel
    • South Africa

Travel Agency Services Market Report Scope

Report Attributes


Market size value in 2023

USD 491.70 million

Revenue forecast in 2032

USD 1,074.99 million


9.1% from 2023 - 2032

Base year


Historical data

2019 - 2021

Forecast period

2023 - 2032

Quantitative units

Revenue in USD million and CAGR from 2023 to 2032

Segments covered

By Services, By Booking Channel, By Tourist Type, By Tour Type, By Age Group, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America, Middle East & Africa


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