Orange Powder Market Share, Size, Trends, Industry Analysis Report, By Product Type (Orange Peel Powder, Orange Juice Powder, Others); By Application; By Distribution Channel; By Region; Segment Forecast, 2024 - 2032
- Published Date:Dec-2023
- Pages: 115
- Format: PDF
- Report ID: PM4147
- Base Year: 2023
- Historical Data: 2019-2022
Report Outlook
The global orange powder market was valued at USD 434.77 million in 2023 and is expected to grow at a CAGR of 5.5% during the forecast period.
The changing consumer preferences towards natural and organic products with low processing are showing good growth potential for the orange powder market as it follows this ongoing trend. Orange powder is made by grinding dried oranges. One of the difficulties of having oranges is their storage due to their lower shelf life. This problem is solved by the orange powder, as it provides convenience in carrying and has longer durability compared to fresh oranges. Growing research and development activities on applications of orange powder and various combinations of orange powder are driving the growth of product innovations in the market.
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- For instance, in May 2022, Tropicana introduced a limited-edition cereal that is meant to be consumed with orange juice. The company poll revealed that 15 million individuals preferred the flavor combination.
Moreover, the orange powder is used as an addition in various applications of the food industry, including confectionery, beverages, and snacks. Orange flavor has a universal appeal, making orange powder a popular component in both regional and global cuisines. It is a popular ingredient incorporated into sweet and savory dishes, driving its demand soon.
However, the production of orange powder is highly dependent on the climate conditions as it is a seasonal fruit. The availability of oranges throughout the year is one of the major factors restraining the growth and expansion of the orange powder market. Growing supply shortages of oranges from the agriculture sector due to infections like hurricanes, which affected the production of orange crops in America for decades.
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Growth Drivers
- Rising awareness about the health benefits associated with oranges among consumers
Orange peel has more vitamin C than orange fruit. This is a good resource for skincare products. Given its vitamin C and antimicrobial characteristics, it is a priceless skincare ingredient. For skin prone to acne, it works effectively. Holding orange peel in storage is similar to holding priceless minerals in reserve that give skin a youthful glow and flawless appearance (such as calcium, potassium, and magnesium). These Treasury Peels also moisturize the skin while renewing dead skin cells. To obtain flawless skin, this component is an ideal addition to the skincare regimen. Orange peel powder provides its nutritional value along with a longer shelf life. As consumers witness the benefits of orange fruit and its peel, there will be a huge market for orange powder, as it provides storage convenience.
Report Segmentation
The market is primarily segmented based on product type, application, distribution channel and region.
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By Product Type |
By Application |
By Distribution Channel |
By Region |
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By Production Type Analysis
- Orange peel powder segment is expected to witness the highest growth during the forecast period
The orange peel powder segment is projected to grow at a CAGR during the projected period, mainly driven by its application in skin care products. Vitamin C and antioxidants are both present in orange peel powder. Orange peel powder for skin can help promote a healthy-looking complexion. Additionally, orange peel powder thoroughly cleans skin pores and eliminates microorganisms that cause acne. It assists in skin soothing and controls pimples, whiteheads, and blackheads. Acne scars and dark patches can be lightened with orange peel powder. This ingredient's antioxidant content boosts cell turnover to restore the skin's glow. Moreover, antioxidants are abundant in orange peel powder and have been shown to be very effective in the fight against free radicals. It supports keeping a healthy, glowing appearance.
The orange juice powder segment led the industry market with a substantial revenue share in 2022, largely attributable to its wide range of applications in the beverage industry. It improves the convenience of having juices anywhere with a small pack of orange powder. Furthermore, growing working professionals are fueling the demand for orange juice powder as they have less time for the intake of nutritional foods and drinks.
By Application Analysis
- Food segment registered the largest market share
The food segment accounted for the largest market share. In the food industry, orange powder can be used to enhance the color, flavor, and nutritional value of food. Growth in health-conscious consumers due to the availability of information and awareness of the benefits of clean-label products. Orange powder meets this trend as it is natural and equipped with nutritional content.
The beverage segment is expected to grow at the fastest rate over the next few years owing to the rising demand for beverages due to their higher concentration of nutrition. Consumers are showing interest in instant orange juices, driving demand for orange powder in the market. Furthermore, the growing popularity of energy drinks is creating the need for orange powder, as it is becoming a primary ingredient due to its flavor and the larger consumer preference for oranges.
By Distribution Channel Analysis
- Online segment held a significant market revenue share
The online segment held a significant revenue share, which was highly accelerated due to the growing e-commerce industry. The rising online sales channel is fueling the availability of products in the marketplace. Growing internet users are assisting e-commerce platforms to establish personalized app interfaces and better marketing strategies according to consumer interests. This online platform assists consumers in knowing market prices for various brands instantly and provides access to a wide range of brands in products such as orange powder. This segment is fuelling the demand for various products, including orange powder, as it is more convenient to the consumers.
Regional Insights
- Asia Pacific region dominated the global market in 2023
The Asia Pacific region dominated the global market with the largest market share in 2023 and is expected to maintain its dominance over the anticipated period. The growing production of orange fruits in the region is fuelling the supply of orange powder, which is made up of dried oranges. According to the U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS), in 2022–2023, China is expected to produce 7.6 million metric tonnes (MMT) of oranges, up from 7.55 MMT in the previous year.
China's orange exports are anticipated to increase by 6,000 MT to 70,000 MT in 2022–2023 as the abolition of COVID regulations enhances the flow of commodities. Growing exports to other countries are beneficial to the companies specialized in the manufacturing of orange powder, as an increase in supply facilities lowers the price of oranges, which are essential in the production process, which reduces the input cost to the companies. This will assist in the evolution of new companies into this market and fuel the orange powder market expansion during the study period.
The Europe region is expected to be the fastest growing region during the projected period, owing to the increasing health consciousness of consumers. Orange powder is rich in vitamins and minerals. Furthermore, orange peel essential oil is beneficial in aromatherapy and herbal medicine due to its range of properties, which include antibacterial, anti-acne, anti-inflammatory, and antidepressant effects. These factors are contributing to the rising demand for orange powder in this region during the study period.
Key Market Players & Competitive Insights
The orange powder market is projected to witness higher competition due to the evolution of companies in the food and beverage industry. Growing product innovations, along with mergers and acquisitions, are fueling the expansion of the orange powder market. Companies are incorporating technology into their production processes to have a competitive advantage and capture significant market share.
Some of the major players operating in the global market include:
- Abbott Laboratories
- Adani Pharmachem
- Baoji Hongrui Biotechnology
- Bella Viva Orchards
- Foodchem International
- Herbal Hills
- Hunan Nutramax
- LemonConcentrate
- Nantong Sane Biological
- Procter & Gamble
- Vinayak Ingredients
- Xi'an Gawen Biotechnology
- Xi'an Jmlai Bio-Tech
- Xi'an Shouherb Biotech
Recent Developments
- In January 2023, Heritage Foods unveiled GlucoShakti, an energy drink with an orange flavor. It contains naturally occurring minerals, including sodium, potassium, phosphorus, magnesium, and others, that assist the essential body salts. It assists consumers by providing instant energy.
Orange Powder Market Report Scope
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Report Attributes |
Details |
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Market size value in 2024 |
USD 457.81 million |
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Revenue forecast in 2032 |
USD 706.34 million |
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CAGR |
5.5% from 2024 – 2032 |
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Base year |
2023 |
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Historical data |
2019 – 2022 |
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Forecast period |
2024 – 2032 |
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Quantitative units |
Revenue in USD million and CAGR from 2024 to 2032 |
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Segments covered |
By Product Type, By Application, By Distributional Channel, By Region |
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Regional scope |
North America, Europe, Asia Pacific, Latin America, Middle East & Africa |
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Customization |
Report customization as per your requirements with respect to countries, region, and segmentation. |
FAQ's
Orange Powder Market Size Worth $706.34 Million By 2032
Key players in the market are Bella Viva Orchards, Foodchem International, Herbal Hills, Hunan Nutramax
Asia Pacific contribute notably towards the global orange powder market
The global orange powder market is expected to grow at a CAGR of 5.5% during the forecast period.
The orange powder market report covering key segments are product type, application, distribution channel and region.
