Beta Carotene Market Size Worth USD 762.52 Mn By 2032, CAGR 4.2%

Beta Carotene Market Size Worth USD 762.52 Million By 2032 | CAGR: 4.2%

The global beta carotene market size is expected to reach USD 762.52 million by 2032, according to a new study by Polaris Market Research. The report “Beta Carotene Market Share, Size, Trends, & Industry Analysis Report By Source (Natural and Synthetic); By Application; By Region, Segment Forecasts, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Plants naturally contain pigments called beta-carotenes, which give them their distinctive colors. This pigment, which belongs to the carotenoid family, finds application in several sectors, such as animal feed, personal care, cosmetics, medicines, dietary supplements, and food and drink. Algae, fruits, vegetables (carrots, sweet potatoes, pumpkins, spinach, and plums), fungi, palm oil, yeasts, bacteria, and microorganisms are among the natural sources of beta-carotene.

When derived from natural sources, beta-carotene is purified after being extracted using a solvent. Through genetic engineering, new technologies are being explored to produce beta-carotene. The value chain of beta-carotene includes raw material procurement, manufacturing processes, distribution, and the end-use industry. Beta-carotenes are utilized as coloring agents and nutritional supplements in the food and beverage industries. Additionally, they serve as antioxidants in several product categories, including cosmetics and dietary supplements. Animal feed also makes considerable use of beta-carotene as a nutritional additive.

The market for beta-carotene faces obstacles despite its many health advantages because of the negative effects linked to overconsumption. Although the body uses beta-carotene to produce vitamin A, an important nutrient, it is generally thought to be safe. Taking too much of it in the form of supplements or high-dose formulations can cause hypervitaminosis. Numerous negative consequences may ensue from this, such as skin discoloration, nausea, dizziness, and, in extreme situations, a detrimental influence on liver and bone health.

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There is fierce competition in the market due to the abundance of both big and small suppliers and manufacturers. Leading companies are primarily focused on developing new products and incorporating cutting-edge technology. Smaller players typically use pricing strategies to compete. Companies are forging alliances, combining forces, and launching cutting-edge goods to improve their market standing.

Beta Carotene Market Report Highlights

  • Natural sources of beta-carotene dominate the global beta-carotene market because of a wider shift in consumer preferences toward plant-based, natural nutrition. Natural sources found mostly in fruits and vegetables are becoming more well-known as people start favoring whole foods over artificial supplements.
  • Beta-carotene is an essential colorant and nutrient in the food and beverage industry. It is a naturally occurring pigment and antioxidant that can be found in many fruits and vegetables. Due to its eye-catching orange hue, it is frequently used to improve the visual appeal of food products, especially when beverages, snacks, and packaged foods are being produced.
  • In 2023, Europe emerged as the dominant region in the beta-carotene market, holding the largest market share. European consumers exhibit a strong inclination towards natural and health-oriented products.
  • The global key market players include Sensient Technologies Corp., Vinayak Corp, AVANSCHEM, Divi’s Nutraceuticals, DSM, E.I.D.–Parry (India) Ltd., BASF SE, Central Drug House, Lycored, Nutralliance, DDW The Color House, Foodchem International Corp., Food RGB, Otsuka Pharmaceutical Co., Ltd., Reliance Private Label Supplements, San-Ei Gen F.F.I., Inc., etc.

Polaris Market Research has segmented the Beta Carotene market report based on source, application, and region:

Beta Carotene, Source Outlook (Revenue - USD Million, 2019 - 2032)

  • Natural
    • Algae
    • Fruits & Vegetables
    • Yeast
    • Others
  • Synthetic

Beta Carotene, Application Outlook (Revenue - USD Million, 2019 - 2032)

  • Food & Beverages
  • Dietary Supplements
  • Cosmetics
  • Animal Feed
  • Others

Beta Carotene, Regional Outlook (Revenue - USD Million, 2019 - 2032)

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Malaysia
  • Latin America
  • Argentina
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa

Beta Carotene Market Report Scope

Report Attributes


Market size value in 2024

USD 549.73 million

Revenue Forecast in 2032

USD 762.52 million


4.2% from 2024 – 2032

Base year


Historical data

2019 – 2022

Forecast period

2024 – 2032

Quantitative units

Revenue in USD million and CAGR from 2024 to 2032

Segments Covered

By Source, By Application, and By Region

Regional scope

North America, Europe, Asia Pacific, Latin America; Middle East & Africa


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