Chicken Flavor Market Size Worth $ 1131.26 Million By 2032 | CAGR: 5.40%

Chicken Flavor Market Size Worth $ 1131.26 Million By 2032 | CAGR: 5.40%

The global chicken flavor market size is expected to reach USD 1131.26 million by 2032, according to a new study by Polaris Market Research. The report “Chicken Flavor Market Share, Size, Trends, Industry Analysis Report, By Form (Liquid and Powder); By Nature (Organic, Conventional); By Packaging; By End Users; By Region; Segment Forecast, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The surge in the popularity of chicken among huge populations is one of the prominent factors enhancing the growth of the global market. This has improved the focus of several market leaders in the chicken flavor market. For example, in January 2023, PERDUE launched two new meal and snacking lines in its portfolio named PERDUE Chicken Plus Snackers and PERDUE Flavor-Infused Chicken. Likewise, many other companies have also invested in the varieties of flavors made from chicken. This is significantly broadening the global market’s size.

The growing consumer demand for chicken flavor products is a key driver of the market. Chicken is a widely popular meat, and consumers enjoy the flavor of a variety of food products. It is perceived as a healthier protein source compared to red meat, which is helping to improve the demand for chicken flavor worldwide. Moreover, many food companies are constantly innovating to create new chicken flavor products that meet the evolving needs of consumers. This includes products that are low in sodium, free from artificial flavors and preservatives, and cater to specific dietary needs such as gluten-free or vegan.

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Increasing consumption of chicken among people worldwide is also likely to develop the market’s growth. This is because chicken is a lean protein source and is often perceived as a healthier alternative to red meat. It is also low in fat and calories, making it a popular choice for those watching their weight. For example, in the United States, there were 68.1 pounds of chicken available per person in 2021. Growing consumption of chicken is apparently augmenting the sales of markets across the world.

Chicken Flavor Market Report Highlights

  • Liquid form segment is accounted for largest share of the total global revenue. This is because they are easier to incorporate into various kinds of recipe
  • Organic segment is largely contributing to the market with significant revenue due to growing consumer preference towards organic food and increasing demand for the clean label product
  • Sachets and pouches segment is expected to expand at the fastest CAGR during the forecast period. This is attributed to the increasing preference among people due to its benefits like cost-effectiveness and customization
  • North America held the largest share as of 2022 due to huge consumption of Chicken Flavor products, growing health concerns among various countries, and availability of Chicken Flavor manufacturers in the region
  • The global chicken flavor market involves Kerry Group, Koninklijke DSM, Sensient Technologies, Cargill, BASF, International Flavors & Fragrances, Symrise, Givaudan, and Trailtopia Adventure.

Polaris Market Research has segmented the Chicken Flavor market report based on form, nature, packaging, end users, and region:

Chicken Flavor, Form Outlook (Revenue - USD Million, 2019-2032)

  • Liquid
  • Powder

Chicken Flavor, By Nature Outlook (Revenue - USD Million, 2019-2032)

  • Organic
  • Conventional

Chicken Flavor, By Packaging Outlook (Revenue - USD Million, 2019-2032)

  • Bag
  • Bottle
  • Box
  • Jar
  • Can
  • Sachets and Pouches
  • Others

Chicken Flavor, By End User Outlook (Revenue - USD Million, 2019-2032)

  • Business-to-Business (B2B)
  • Business-to-Consumer (B2C)

Chicken Flavor, Regional Outlook (Revenue - USD Million, 2019-2032)

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Malaysia
  • Latin America
  • Argentina
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa

Chicken Flavor Market Report Scope

Report Attributes


Market size value in 2024

USD 744.16 million

Revenue forecast in 2032

USD 1131.26 million


5.40% from 2024 – 2032

Base year


Historical data

2019– 2022

Forecast period

2024– 2032

Quantitative units

Revenue in USD million/billion and CAGR from 2024 to 2032

Segments covered

By Form, By Nature, By Packaging, By End Users, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America; Middle East & Africa

Key companies

Kerry Group plc, Koninklijke DSM N.V., Sensient Technologies Corporation, Cargill, BASF, International Flavors & Fragrances Inc., Symrise, Givaudan, Innova, and Trailtopia Adventure Food.

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  • Regional analysis
  • Segmentation analysis
  • Industry outlook
  • Competitive landscape
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