By 2032, $26.31 Billion forecasted for Fitness Equipment Market & 5.2% CAGR

Fitness Equipment Market Size Worth $26.31 Billion By 2032 | CAGR: 5.2%

The global fitness equipment market size is expected to reach USD 26.31 billion by 2032, according to a new study by Polaris Market Research. The report “Fitness Equipment Market Share, Size, Trends, Industry Analysis Report, By Type, By End Use, By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Growth is poised to be propelled by the rising awareness regarding health and fitness. A significant contributing factor to this trend is the increasing global population struggling with obesity. This obese population segment is a driving force behind the utilization of cardiovascular equipment, primarily aimed at weight management. Over the past decade, obesity has seen a surge among adults worldwide, spanning across various countries and population segments. Furthermore, the surge in sales of in-home fitness equipment and gym memberships is fueling the uptake of fitness equipment, attributed to the heightened consciousness about health and fitness. Individuals are consistently emphasizing health promotion and disease prevention as part of their overall lifestyle choices.

The global population is increasingly recognizing the detrimental effects of sedentary lifestyles on overall health. As a response to this awareness, prominent players in the global market are taking proactive steps by establishing new spa and fitness club chains. These initiatives are strategically aimed at addressing the growing demand for fitness and wellness solutions. The rise in membership subscriptions is poised to have a positive cascading effect on the overall expansion of the global market. The influx of members will generate revenue for these clubs, facilitating their growth and enabling further investments in equipment, facilities, and innovative services.

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Gyms and fitness clubs have responded to this demand by providing a diverse range of specialized programs designed to cater to various fitness goals. These offerings often include personalized training sessions, group fitness classes, and targeted fitness regimes. To facilitate these services, fitness establishments invest in an array of equipment, including weights, cardio machines, and specialized training tools. It's a common practice for gyms to continuously update their equipment to remain competitive and appealing to their members.

Staying in line with the latest fitness trends and introducing newer models necessitates ongoing investment in cutting-edge equipment. This proactive approach is crucial for gyms and fitness clubs to not only attract new members but also retain existing ones by offering a dynamic and up-to-date fitness experience. As the demand for fitness and wellness continues to grow, these establishments understand the importance of staying ahead by embracing the latest advancements in exercise equipment.

Fitness Equipment Market Report Highlights

  • Cardiovascular training led the market, owing to the rising need for cardio-based exercises to rejuvenate the circulatory system
  • The online segment will grow at a substantial pace, primarily due to the emergence of health and fitness apps coupled with cloud-based solutions
  • North America dominated the market due to growing disposable income and a sedentary lifestyle
  • Key players include Precor, Technogym, Life Fitness, Icon Health & Fitness, Johnson HealthTech, Nautilus, TRUE, and Torque Fitness.

Polaris Market Research has segmented the fitness equipment market report based on equipment type, end-use, distribution channel, and region:

Fitness Equipment, Equipment Type Outlook (Revenue - USD Billion, 2019 - 2032)

  • Cardiovascular Training Equipment
    • Treadmills
    • Stationary Cycles
    • Elliptical Trainers & Others
  • Strength Training Equipment
  • Others

Fitness Equipment, End-Use Outlook (Revenue - USD Billion, 2019 - 2032)

  • Home Consumers
  • Fitness Centers/Gyms
  • Others

Fitness Equipment, Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)

  • Offline
  • Online

Fitness Equipment, Regional Outlook (Revenue - USD Billion, 2019 - 2032)

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Russia
    • Netherlands
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Indonesia
    • Malaysia
  • Latin America
    • Argentina
    • Brazil
    • Mexico
  • Middle East & Africa
    • UAE
    • Saudi Arabia
    • Israel
    • South Africa

Fitness Equipment Market Report Scope

Report Attributes


Market size value in 2024

USD 17.58 billion

Revenue Forecast in 2032

USD 26.31 billion


5.1% from 2024 - 2032

Base year


Historical data

2019 - 2022

Forecast period

2024 - 2032

Quantitative units

Revenue in USD billion and CAGR from 2024 to 2032

Segments Covered

By Equipment Type, By End Use, By Distribution Channel, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America, Middle East & Africa


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