Shuttlecock Market Size Worth $1,104.89 Million By 2032 | CAGR: 5.40%

Shuttlecock Market Size Worth $1,104.89 Million By 2032 | CAGR: 5.40%

The global shuttlecock market size is expected to reach USD 1,104.89 million by 2032, according to a new study by Polaris Market Research. The report “Shuttlecock Market Share, Size, Trends, Industry Analysis Report, By Product Type (Feather Shuttlecocks and Plastic Shuttlecocks); By End-Use; By Distribution Channel; By Region; Segment Forecast, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Growing media presence across the sports industry and surge in the penetration for international sports tournaments like Olympic games, that attracts millions of youth participation in sports activities and raise awareness among people about numerous benefits of adoption sports like badminton in their health, leading to increased demand for shuttlecocks globally. Additionally, badminton is also being considered as an attractive recreational activity along with the health benefits associated with it, resulted in a boost in the popularity mainly among the millennial population, are likely to create huge growth opportunities for the market.

For instance, in April 2023, Yonex, announced about its expansion plan in Nagaoka mainly to meet the shifting demands in volume and performance and aimed at and will help in the way people play sports in a timely and more accurate manner.

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In the recent years, some of the key shuttlecock manufacturers are constantly innovating and introducing technological advancements to improve the performance and durability of their products offerings, which includes enhancements in materials, aerodynamics, flight stability, and durability, leading to increased demand from professional as well as skilled players looking for high-quality shuttlecocks.

Moreover, with the rapid emergence of e-commerce industry, manufacturers and retailers are highly focused on leveraging online platforms to reach a broader customer base and streamline their distribution channels, which makes the shuttlecocks more accessible to consumers, driving the global market expansion.

The growing focus on key market players on promoting badminton as a fitness and wellness activity with the help of several social media platforms like Facebook, Instagram, and YouTube among others and rising expenditure on marketing their products as tools for improving cardiovascular health, agility, coordination, and overall well-being, is fostering the growth of the market.

Shuttlecock Market Report Highlights

  • Feather shuttlecocks segment accounted for highest market share in 2022, on account of its widespread adoption among professional and skilled professional players
  • National & international sports authorities’ segment is likely to grow fastest over the study period, mainly due to rising penetration among sports authorities towards organizing sporting events
  • Specialty stores segment held the maximum market revenue share in 2022, which is mainly driven by availability to wider product options from different brands and well-behaved staff taking care of customer needs and requirements
  • Asia Pacific region dominated the global market with substantial share in 2022, owing to continuous development in sports infrastructure and increased number of people participating in these sports activities
  • The global key market players include Shanghai Badminton Factory, Feather Shuttlecock, Robbins Sports, SOTX Sports Equipment, Kimoni International, and Yonex Co.

Polaris Market Research has segmented the shuttlecock market report based on product type, end-use, distribution channel, and region:

Shuttlecock, Product Type Outlook (Revenue - USD Million, 2019 - 2032)

  • Feather Shuttlecocks
  • Plastic Shuttlecocks

Shuttlecock, End-Use Outlook (Revenue - USD Million, 2019 - 2032)

  • Individuals
  • National / International Sports Authorities
  • World Championships
  • Private Clubs
  • Others

Shuttlecock, Distribution Channel Outlook (Revenue - USD Million, 2019 - 2032)

  • Online
  • Specialty Stores
  • Retail Markets

Shuttlecock, Regional Outlook (Revenue - USD Million, 2019 - 2032)

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Malaysia
  • Latin America
  • Argentina
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa

Shuttlecock Market Report Scope

Report Attributes


Market size value in 2024

USD 723.51 million

Revenue forecast in 2032

USD 1,104.89 million


5.40% from 2024 – 2032

Base year


Historical data

2019 – 2022

Forecast period

2024 – 2032

Quantitative units

Revenue in USD million and CAGR from 2024 to 2032

Segments covered

By Product Type, By End-Use, By Distribution Channel, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America; Middle East & Africa

Key companies

SOTX Sports Equipment, Yonex Co. Ltd., Shanghai Badminton Factory Babolat, Gosen Co. Ltd., Murata Manufacturing Co. Ltd., Kimoni International, Yehlex, KAWASAKI, Carlton, DHS, Feather Shuttlecock Inc., Aeroplane Shuttlecocks, Victor Sport, Ashaway, Robbins Sports Inc., Li-Ning Sports, Forza Sports, Black Knight, and Wilson.

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  • Regional analysis
  • Segmentation analysis
  • Industry outlook
  • Competitive landscape
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