The Global Personal Care Products Market growth is majorly attributed to the increased awareness of users related to the organic products and its welfares. Personal care products are used to maintain cleanliness and personal hygiene. Personal care products include hair care, personal care, oral care and cosmetics. Use of personal care products enables consumers to improve appearance and relieve skin conditions. These products offer assistance in managing various skin types, hair care, and improving appearance. Some personal care products available in the market include moisturizers, creams and lotions, cleansers, and hair oil, shampoo, conditioner, and cosmetics. Other personal care products include cleansing pads, lip gloss, facial tissues, colognes, cotton swabs, and deodorant. Cosmetics include a wide range of products such as eye liner, lip gloss, lipstick, lip balm, lotion, and makeup products.
The global Personal care products market is primarily driven by factors such as increasing awareness regarding personal care, growing geriatric population and changing lifestyles. There has been increasing awareness among consumers regarding the benefits of organic personal care products, supplementing the growth of the market. The improving lifestyles, and increasing disposable income, especially in the emerging economies of Asia-Pacific boost the market growth. The growing inclination of consumers towards beauty trends and concerns, and introduction of innovative organic personal care products in the market at competitive prices by market players further augment market growth. Other factors driving the market include improving lifestyles, and increasing disposable income, especially in the emerging economies of Asia-Pacific. There has been a shift towards e-commerce and consumers are increasingly purchasing personal care products through online platforms. The variety of choices available coupled with ease of purchase offered by online platforms encourages consumers to buy personal care products online, supplementing the growth of the market.
However, stringent government regulations, and limited shelf life of personal care products are some of the factors hampering the global Personal care Products market.
The global Personal Care Products market is segmented on the basis of application, distribution channel, and geography.
By Distribution Channel
Geographically, the global Personal care Products market is categorized into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.
On the basis of geography, Asia-Pacific is expected to dominate the global Personal care Products market over forecast period. The increasing geriatric population in the region coupled with growing disposable income drives the market growth. The increasing demand of organic personal care products in the region is owing to high consumer awareness regarding the benefits of natural and organic products and rising health concerns.