The global automation testing market size is expected to reach USD 90.81 billion by 2030, according to a new study by Polaris Market Research. The report “Automation Testing Market Share, Size, Trends, Industry Analysis Report, By Testing Type (Static Testing, Dynamic Testing); By Service; By Verticals; By Organization Size (Small and Medium-Sized Enterprises, Large Enterprises); By Region; Segment Forecast, 2022 - 2030” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The key factors driving the market's growth include adopting automation analysis across various verticals such as banking and financial services and others. Automated software solutions are widely included in billing update systems, web-based platforms, and operations and maintenance platforms.
Additionally, telecom companies are stressing digital transformation by commercializing 5G services in growing economies like India, Brazil, Argentina, and South Africa. The adoption of 5G technology will accelerate the deployment of software and hardware infrastructure, resulting in a surge in demand for test automation services across the industry.
Based on the organization size, the large enterprise segment accounted for the leading share in the market. A huge enterprise is a company with more than 1000 people that is not a micro, small, or medium business. Large corporations require analysis services to ensure that their operations run smoothly. These services can also help you save money on operations and improve client satisfaction.
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Market players such as Sauce Labs, AFour Technologies., Invensis, Keysight Technologies, Broadcom, Applitools, Cygnet Infotech Astegic, Mobisoft Infotech, Parasoft, ProdPerfect, Microsoft, Cigniti Technologies, QA Source, Codoid, froglogic, Capgemini, Micro Focus, IBM, QA Mentor, Ranorex, Smartbear Software, Testim.io, Tricentis, Thinksys, and Worksoft are some key players operating in the global market.
Several manufacturers often opt for varied marketing strategies to expand their business operations globally. In October 2020, Tricentis Tosca, driven by Vision AI, is a cutting-edge AI-based test design and tool that enables businesses to meet the demands of the growing popularity of cloud-native and corporate application platforms.
This innovative AI-based technique ushers in a new generation of test automation. Test automation technology has progressed from dialogue to model-based to AI-based techniques. This new approach would allow agile and DevOps teams to create automated test cases far sooner in the development cycle, starting with such a model or a low-fidelity model.
Polaris Market Research has segmented the automation testing market report based on testing type, service, vertical, organization size, and region:
Automation Testing, Testing Type Outlook (Revenue - USD Million, 2018 - 2030)
Automation Testing, Service Outlook (Revenue - USD Million, 2018 - 2030)
Automation Testing, Organization Size Outlook (Revenue - USD Million, 2018 - 2030)
Automation Testing, Vertical Outlook (Revenue - USD Million, 2018 - 2030)
Automation Testing, Regional Outlook (Revenue - USD Million, 2018 - 2030)