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mass notification system market

Mass Notification System Market Share, Size, Trends, Industry Analysis Report, By Component (Solutions, Services); By Deployment Mode (Cloud, On-premises); By Application; By Industry Vertical; By Region; Segment Forecast, 2022 - 2030

  • Published Date: Jun 2022
  • Pages: 113
  • Format: PDF
  • Report ID: PM2434
  • Base Year: 2021
  • Historical Data: 2018 - 2020

Report Summary

The global mass notification system market was valued at USD 10.89 billion in 2021 and is expected to grow at a CAGR of 19.5% during the forecast period. The growing demand for public safety and security has primarily driven the growth of the global industry. Governments across the globe are routinely using the method to keep residents informed about the public urgencies.

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For instance, weather-triggered notifications are used by local governments to provide information to the general public. Moreover, in July 2021, Everbridge, Inc., the provider of critical event management (CEM), established its “Public Warning Cell Broadcast technology” across all its major network providers in the UK. This is the key technology component of the nationwide emergency alerting system by the UK Government. Such deployments in the public sector fuel growth of the global industry.

This notification method allows instantaneously broadcast real-time information and alerts about potential threats or emergency situations to huge numbers of individuals. Hence, the need for real-time alerts and instructions during critical events including pandemics, natural or man-made disasters, and terrorist attacks, fuels the growth of the global industry.

During the Covid-19 pandemic, the global business ecosystem was disrupted. However, this has led to rapid digitization, and all core corporate functions in business ecosystems are being conducted virtually with the help of innovative technologies. In addition, a rising number of facilities are moving toward methods to help send communications that reach the stakeholders with the updates.

Moreover, the safety plans of facilities during COVID-19 are fueling demand for mass notification systems that share reminders on maintaining social distance, washing hands, wearing a mask, and other preventative measures. This has helped organizations to lower the chance of transmission.

Industry Dynamics

Growth Drivers
The growth of the industry is mainly driven by ongoing demand for public safety and security, the surge in the implementation of employment of IP-based notification devices, and the huge demand for the industry in the healthcare and life sciences industry. In addition, the COVID-19 has further boosted the growth of the global industry as the rising number of facilities are turning towards mass notifications to help screen people before they enter a facility and identify potential outbreaks.

Also, during the pandemic, governments introduced innovative techniques and methods. For instance, in June 2021, the Massachusetts state government partnered with Google and Apple to develop MassNotify, a smartphone service to provide an additional layer of awareness and safety for Massachusetts residents about the COVID-19.

Furthermore, local, regional, and national utilities associated with power, gas, and water help to keep the economy alive on both the micro and macro-scale. Hence, the permanent or temporary loss of any of such facilities can result in a significant disruption to the nation's critical infrastructure.

Hence, the ongoing demand to manage the mass communications in for energy and utility industry during emergencies has created lucrative growth opportunities for the market. On the other hand, the proliferation of cloud-based methods for better scalability is opportunistic for the growth of the industry.

Report Segmentation

The global market is primarily segmented on the basis of component, application, deployment mode, industry verticals, and region.

By Component

By Application

By Deployment Mode

By Industry Vertical

By Region

  • Solutions
  • Services
  • Emergency Response Management
  • Business Continuity and Disaster Recovery
  • Public Alert And Warning
  • Reporting and Analytics
  • Others
  • Cloud
  • On-premises
  • Education
  • Energy & Utilities
  • Government & Defense
  • Healthcare & Life Sciences
  • IT & Telecom
  • Media & Entertainments
  • Transportation & Logistics
  • Others
  • North America (U.S., Canada)
  • Europe (France, Germany, UK, Italy, Spain, Netherlands, Russia)
  • Asia Pacific (Japan, China, India, Malaysia, Indonesia, South Korea)
  • Latin America (Brazil, Mexico, Argentina)
  • Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)

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Insight by Component

The solution segment is dominated the global market. This segment comprises mass notification software and platforms that sends one-way messages to inform the public and employees of an emergency. The market players are introducing innovative mass notification platforms, fueling the growth of the solutions segment.

For instance, in February 2021, Wahsega launched Carina, the next-generation mass notification system market platform. This mass notification and safety IoT platform integrate device management to reduce the workload on IT professionals. On the other hand, the services segment is expected to witness the highest growth rate during the forecast period.

Insight by Deployment Mode                          

The on-premise segment is expected to contribute the largest revenue in 2021 as the on-premise mass notification systems offer full control of data, priorities, resources, and security. However, the cloud segment is expected to witness the highest CAGR during the forecast period due to the fact that the cloud-based method offers facilities with the advantages such as low cost, no need to install and maintain a system, normally higher capacity, no need for communication infrastructure, and high security dependent on a SaaS vendor.

In addition, the market players are actively introducing cloud-based mass notification software, creating lucrative growth opportunities for the segment growth. For instance, in February 2021, OnSolve, one of the leading market players, launched a cloud-based, easy-to-use critical event management and mass notification system market platform.

Insight by Applications

The public alert and warning segment is expected to witness the highest CAGR during the forecast period. This is attributed to the increasing adoption of the industry by public organizations such as fire departments, police departments, and other municipal departments to enable public alerts and warnings.

For instance, the Integrated Public Alert & Warning System (IPAWS) is a national system of the U.S. Department of Homeland Security for local alerting that offers authenticated emergency as well as life-saving notifications or information to the public with the help of mobile phones by utilizing Wireless Emergency Alerts.

Geographic Overview

North America is the largest revenue contributor in the global market due to fact increased awareness of the mass notification system market in this region owing to the past 9/11 terrorist attack. In addition, the huge adoption of mass notification systems in government and defense sectors in this region boosts the growth of the market.

For instance, in March 2022, AMERICAN SYSTEMS was awarded the contract by the United States Senate, Office of the Sergeant at Arms, to provide its leading sustainment configuration as well as integration services in support of the Joint Emergency Mass Notification System (JEMNS).

Moreover, Asia Pacific is anticipated to witness the highest growth in the global market. Dynamic environmental conditions in this region have primarily boosted the growth of the market. In addition, increasing threats and natural disasters and raising awareness about emergency communication solutions have driven the growth of the market.     

Competitive Insights

Some of the major players operating the market include Alertus, ATI Systems, Blackberry, Blackboard, Eaton, Everbridge, Google, Honeywell, IBM, Johnson Controls, Konexus, Mircom, Motorola Solutions, Omnilert, and Siemens.

Mass Notification System Market Report Scope

Report Attributes


Market size value in 2021

USD 10.89 Billion

Revenue forecast in 2030

USD 48.03 Billion


19.5% from 2022 - 2030

Base year


Historical data

2018 - 2020

Forecast period

2022 - 2030

Quantitative units

Revenue in USD Billion and CAGR from 2022 to 2030

Segments covered

By Component, By Application, By Deployment Mode, By Industry Verticals, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America, Middle East & Africa

Key companies

Alertus, ATI Systems, Blackberry, Blackboard, Eaton, Everbridge, Google, Honeywell, IBM, Johnson Controls, Konexus, Mircom, Motorola Solutions, Omnilert, and Siemens

Key Take-Away
Polaris Market Research
Mass Notification System Market Size Global Report, 2022 - 2030