The global athleisure market size is expected to reach USD 542.24 Billion by 2029 according to a new study by Polaris Market Research. The report “Athleisure Market Share, Size, Trends, Industry Analysis Report, By Product [Yoga Apparel (Tops, Pants, Shorts, Unitards, Capris, Others), Shirts, Leggings, Shorts, Others]; By Type; By End-Use; By Distribution Channel; By Region; Segment Forecast, 2022 – 2029” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The prominent factors for the market growth include the increasing inclination towards sports and outdoor recreational activities coupled with the rising number of product variations and marketing strategies by the leading players. In addition, various enterprises are focusing on the specific product range and presenting tailored gear, which is the best alternative for the end-user, which is likely to accelerate the revenue growth.
The premium athleisure products segment is projected to rise at the fastest CAGR in the forecasting period due to the growing focus of the companies on offering healthy lifestyles to the population to form a group of active enthusiasts, which, in turn, boost the sales of the mass-marketed products.
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The increasing awareness regarding health well and fitness among the population is one of the factors to drive demand. The lifestyle of individuals is changing, especially across emerging regions due to the rising disposable income and growing responsiveness for the fitness and outdoor recreational activities fuels the demand for fashionable athletic wear.
There are abundant competitors in the industry introducing and advancing innovative products for expanding their business operations around the world. For instance, in April 2021, Nykaa Fashion declared the launch of its Nykd All Day, a fashion sub-brand for women that features activewear and leisure.
This development aims to introduce clothing that targets offering comfort and is wide-ranging along with impeccable evolution from at-home wear to stepping-out attire. This collection includes tank tops, leggings, joggers, sports bras, shrugs, tracks, culottes, lounge pants, and t-shirts. It presents simple yet versatile designs, which, in turn, leads the company’s growth in the clothing segment, majorly for the athleisure category.
Polaris Market Research has segmented the athleisure market report on the basis of type, product, end-use, distribution channel, and region:
Athleisure, Type Outlook (Revenue – USD Million, 2017 – 2029)
Athleisure, Product Outlook (Revenue – USD Million, 2017 – 2029)
- Yoga Apparels
Athleisure, End-Use Outlook (Revenue – USD Million, 2017 – 2029)
Athleisure, Distribution Channel Outlook (Revenue – USD Million, 2017 – 2029)
Athleisure, Regional Outlook (Revenue – USD Million, 2017 – 2029)
- North America
- Asia Pacific
- South Korea
- Latin America
- Middle East & Africa
- Saudi Arabia
- South Africa