Amaranth Market Share, Size, Trends, Industry Analysis Report
By Product (Seed, Oil, Leaf, Flour); By Application; By Category; By Region; Segment Forecast, 2025 - 2034
- Published Date:Sep-2025
- Pages: 115
- Format: PDF
- Report ID: PM2461
- Base Year: 2024
- Historical Data: 2020-2023
The global amaranth market was valued at USD 8.13 billion in 2024 and is expected to grow at a CAGR of 11.7% during the forecast period. Key factors driving the demand includes increasing consumer demand for healthy superfoods, rising geriatric population, and rising trends of adopting gluten-free, nutritious products.
Key Insights
- The seed segment accounted for the largest share in 2024 due to the rising consciousness for natural foods, particularly superfoods, which drive industry growth.
- The cosmetic and personal care segment is expected to witness rapid growth during the forecast period. This is due to improved public acceptance, especially in developing markets.
- North America captured the largest global market share in 2024 due to the increasing trends in nutritious foods and the rise in adoption of gluten-free food products.
- Asia Pacific is anticipated to witness growth throughout the projected period due to increasing disposable income, along with the booming cosmetics industry.
Industry Dynamics
- The antioxidant abundance of amaranth is desired for incorporating into natural skincare & beauty products, which has subsequently increased market demand.
- It contains properties such as Vitamin C to support and boost white blood cell production, iron absorption, and repair damaged tissue.
- Consumer awareness is limited beyond health consciousness which restricts its utilization, in addition to requiring investment in education and marketing to stimulate market demand for the gardens and culinary consumption of amaranth.
- The global shift towards gluten-free and plant-based diets creates opportunities to the position for amaranth as a versatile and sustainable superfood ingredient.
Market Statistics
- 2024 Market Size: USD 8.13 billion
- 2034 Projected Market Size: USD 24.48 billion
- CAGR (2025-2034): 11.7%
- North America: Largest market in 2024
It is a global plant genus. Populations all over the globe value amaranth for its leaf veggies, ornamental plants, and grains despite the fact that some varieties are commonly regarded as weeds.
To Understand More About this Research: Request a Free Sample Report
It is used in a variety of ways because it contains essential nutrients and elements such as iron, potassium, phosphorus, magnesium, as well as calcium. Increasing awareness regarding benefits along with the rising trends of adopting gluten-free, nutritious products is anticipated to boost product demand throughout the projected period.
However, the market is consolidated with a fewer number of industry players due to high manufacturing costs, which in turn is expected to restrict industry growth over the forecast period. Furthermore, uncertain climatic circumstances are also likely to limit grain production during the forecast period.
Industry Dynamics
Growth Drivers
The amaranth market is expected to increase during the projected period owing to its micronutrients and anti-oxidant properties, which have led to its widespread use in skincare products use, including personal care and beauty products. The demand for natural product is continuously expanding because of the growing customer preference for organic and clean-label goods. Natural items are devoid of chemical pollutants, making them a cleaner alternative to commercially farmed food.
Amaranth grains, which are vital in vitamin C, may help boost the immunological mechanism by increasing white plasma cell formation. Vitamin C is crucial to the body's therapeutic system since it assists in iron absorption,
creation, muscle tissue regeneration, as well as collagen preservation.
Report Segmentation
The market is primarily segmented based on product, category, application, and region.
|
By Product |
By Category |
By Application |
By Region |
|
|
|
|
Know more about this report: Request for sample pages
Product Analysis
The seed segment dominated the industry globally and is expected to grow significantly during the forecast timeframe. Amaranth seeds, both whole, and ground, are used in main dishes, appetizers, desserts, and pastries. Natural seeds are extensively absorbed due to the rising consciousness for natural foods, particularly superfoods, which drive industry growth.
In the medical sector, its seed oil is utilized to manufacture medicinal formulations that are advantageous for cell regeneration, immune response improvement, and others. The increase in consumer knowledge regarding the medical advantages of its seeds affects the development of the product seed over the projected period.
Application Analysis
Cosmetic and personal care segment is expected to grow considerably throughout the projected period. The sector has an enormous number of developed enterprises due to improved public acceptance and is predicted to grow rapidly, especially in developing markets.
Squalene, as a skin ingredient, facilitates quick oil-absorbing and, in reality, does not produce a greasy sheen on the complexion. Amaranth oil offers extra antibacterial defense for the skin due to the presence of squalene and a vitamin compound in its structure. Thus, increasing adoption of natural skincare products in developed as well as developing economies is expected to offer growth prospects for industry development during the coming years.
Regional Analysis
North America Amaranth Market Assessment
North America dominated the global market in 2024 and is anticipated to maintain its dominance throughout the projected period due to the increasing trends in nutritious foods. Furthermore, rising trends in gluten-free food products are also expected to favor the growing demand throughout the projected period.
Furthermore, the increasing consumption of healthy foods & beverages has grown as people prefer them over sugary fizzy beverages, fueling the product demand. Additionally, the growing consumer need for organically produced and organic goods, combined with the growing vegan lifestyle, drives industry expansion.
Asia Pacific Amaranth Market Insights
Asia Pacific holds a significant share and is anticipated to grow at a considerable pace throughout the projected period due to increasing disposable income along with the booming cosmetics industry in countries like China and India. There is also an increasing demand for squalene derived from products owing to its anti-oxidant as well as anti-inflammatory qualities, which in turn favors the market growth. The growth in consumer shift towards nutrient rich superfoods. This growth in health consciousness within urban population has boosted the demand for ancient and traditional grains that provide nutritional content. Amaranth is recognized for its gluten-free, high protien, and rich mineral content which directly align with the ongoing trend of fitness, transitioning it from a niche food to a major dietary preference. Furthermore, the effort to scale up local cultivation of amaranth has boosted to meet the domestic demand and reduce import reliance. The refinment of supply chains with crops resilient to the changing climate conditions also contributes to the growth opportunities.
Key Players & Competitive Analysis Report
Major market players operating in the amaranth market include Amaranth Bio Company, Amaranth Nord, AMR Amaranth A.S., Dk Mass S.R.O, Flaveko Trade Spol. S.R.O, Flavex Naturextracte Gmbh, Irel Nans Products Pvt Ltd., Kilaru Naturals Private Limited, Luke’s Organic, Mary’s Gone Crackers Inc., Mukushi Foods, Natures Bakery, Nova-Lux Group LLC, Nu-World Foods, Organic Products India, Proderna Biotech Pvt. Ltd., Pure Inc., RusOliva Pvt. Ltd., Saar, Spol S.R.O, and Van’s International Foods Inc.
The global amaranth market is highly fragmented, with numerous players operating locally, regionally, and globally. These market players indulge in various marketing strategies such as new product launches, mergers & acquisitions, partnerships, and collaboration in order to increase their market presence and bolster their profits.
Amaranth Market Report Scope
|
Report Attributes |
Details |
|
Market size value in 2024 |
USD 8.13 Billion |
| Market size value in 2025 | USD 9.06 Billion |
|
Revenue forecast in 2034 |
USD 24.48 Billion |
|
CAGR |
11.7% from 2025 - 2034 |
|
Base year |
2024 |
|
Historical data |
2020 - 2023 |
|
Forecast period |
2025 - 2034 |
|
Quantitative units |
Revenue in USD billion and CAGR from 2025 to 2034 |
|
Segments covered |
By Product, By Category, By Application, By Region |
|
Regional scope |
North America, Europe, Asia Pacific, Latin America; Middle East & Africa |
|
Key Companies |
Amaranth Bio Company, Amaranth Nord, AMR Amaranth A.S., Dk Mass S.R.O, Flaveko Trade Spol. S.R.O, Flavex Naturextracte Gmbh, Irel Nans Products Pvt Ltd., Kilaru Naturals Private Limited, Luke’s Organic, Mary’s Gone Crackers Inc., Mukushi Foods, Natures Bakery, Nova-Lux Group LLC, Nu-World Foods, Organic Products India, Proderna Biotech Pvt. Ltd., Pure Inc., RusOliva Pvt. Ltd., Saar, Spol S.R.O, and Van’s International Foods Inc. |
FAQ's
• The global market size was valued at USD 8.13 billion in 2024 and is projected to grow to USD 24.48 billion by 2034.
• The global market is projected to register a CAGR of 11.7% during the forecast period.
• North America dominated the global market share in 2024.
• A few market players are Amaranth Bio Company, Amaranth Nord, AMR Amaranth A.S., Dk Mass S.R.O, Flaveko Trade Spol. S.R.O, Flavex Naturextracte Gmbh, Irel Nans Products Pvt Ltd., Kilaru Naturals Private Limited, Luke’s Organic, Mary’s Gone Crackers Inc., Mukushi Foods, Natures Bakery, Nova-Lux Group LLC, Nu-World Foods, Organic Products India, Proderna Biotech Pvt. Ltd., Pure Inc., RusOliva Pvt. Ltd., Saar, Spol S.R.O, and Van’s International Foods Inc.
• The seed segment dominated the revenue share in 2024.
• The cosmetic and personal care segment is expected to witness rapid growth during the forecast period.
© 2025 Polaris Market Research and Consulting. All rights reserved
