U.S. CBD Pouches Market Size Worth USD 300.84 Million by 2034 | CAGR: 19.3%

The U.S. CBD pouches market size is expected to reach USD 300.84 million by 2034, according to a new study by Polaris Market Research. The report “U.S. CBD Pouches Market Size, Share, Trends, Industry Analysis Report By Content (up to 10 mg, 10 mg–20 mg, Others), By Type (Flavored, Unflavored), By Distribution Channel – Market Forecast, 2025–2034” gives a detailed insight into current market dynamics and provides analysis on future market growth.

CBD pouches are small, smokeless, and tobacco-free sachets infused with cannabidiol (CBD), designed to be placed between the gum and lip for discreet oral absorption. They offer a convenient and mess-free way to consume CBD without vaping, smoking, or ingesting oils.

Consumers in the U.S. are becoming more educated about the difference between CBD and THC (the psychoactive component of cannabis). CBD is now widely seen as a safe, non-intoxicating product that may offer health benefits such as relaxation and pain relief. Influencers, celebrities, and even some healthcare providers are helping normalize CBD use. This shift in perception reduces stigma and encourages people from different age groups and lifestyles to try CBD products. More people are open to using products such as pouches as trust in CBD grows, boosting demand and market expansion.

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More consumers are seeking for alternatives to smoking and traditional tobacco products. Health concerns and stricter smoking regulations have encouraged consumers to explore smokeless options such as CBD pouches. These pouches provide a discreet, tobacco-free way to enjoy the calming effects of CBD without harmful smoke or nicotine. CBD pouches are becoming a preferred choice as public awareness about the risks of tobacco grows, especially among younger adults and former smokers. This shift in consumer habits is significantly driving the U.S. CBD pouches market growth.

U.S. CBD Pouches Market Report Highlights

• In 2024, the 10 mg–20 mg segment dominated with the largest share as this dosage range strikes a balance between effectiveness and safety, appealing to both new users and regular consumers.
• The up to 10 mg segment is expected to experience significant growth during the forecast period as CBD pouches with up to 10 mg of content are gaining popularity among first-time users and health-conscious consumers in the U.S.
• The unflavored segment is expected to experience significant growth during the forecast period as these products offer a more natural experience.
• The online segment is expected to experience significant growth during the forecast period, as e-commerce platforms give consumers the convenience to browse, compare, and buy products from home.
• A few key market players are Cannadips, VELO CBD, Holistic Wellness, CBDfx, Grinds, SNUSSIE, Cannobie, Rogue, Hempire, Jakobsson’s, and FlowBlend.

Polaris Market Research has segmented the U.S. CBD pouches market report on the basis of content, type, and distribution channel:

By Content (Revenue – USD Million, 2020–2034)

• Up to 10 mg
• 10 mg–20 mg
• Others

By Type (Revenue – USD Million, 2020–2034)

• Flavored
• Unflavored

By Distribution Channel (Revenue - USD Million, 2020–2034)

• Offline
• Online