Event Management Market Demand, Industry Analysis, 2025-2034
Event Management Market Demand, Industry Analysis, 2025-2034

Event Management Market Size, Share, Trends, Industry Analysis Report

By Event Type (MICE, Weddings), By Service Type, By Delivery Mode, and By Region – Market Forecast, 2025–2034

  • Published Date:Oct-2025
  • Pages: 128
  • Format: PDF
  • Report ID: PM6507
  • Base Year: 2024
  • Historical Data: 2020-2023

Overview

The global event management market size was valued at USD 1,151.92 billion in 2024, growing at a CAGR of 6.6% from 2025 to 2034. Key factors driving demand for event management include increasing global disposable income coupled with rising government support to boost global events.

Key Insights

  • The MICE dominated the market in 2024.
  • The music and entertainment events segment is expected to expand at a fast rate in the coming years due to rising demand for live experiences.
  • Europe event management market held the largest share in 2024.
  • The event management market in Germany is driven by robust corporate and trade event business.
  • The Asia Pacific market is expected to grow from 2025-2034 due to growing business and cultural events.
  • China and Japan led regional expansion through rising international conferences and exhibitions.

Industry Dynamics

  • Rising global disposable income boost the market driven by higher spending on entertainment and events.
  • Increasing government initiative for global events fuel market growth due to promotion of tourism and trade.
  • Technological integration in event planning is expected to create new opportunities during the forecast period.
  • High operational and setup costs hinder the participations especially small and mid-scale organizers.

Market Statistics

  • 2024 Market Size: USD 1,151.92 Billion
  • 2034 Projected Market Size: USD 2,179.22 Billion
  • CAGR (2025–2034): 6.6%
  • Europe: Largest Market Share

Event management involves planning, organization, and coordination of business, entertainment, sports, and social events to facilitate cohesive coordination and audience participation. It includes venue selection, budgeting, logistics, and marketing support for both virtual and physical events. The market gains from increasing demand for experiential marketing and brand-focused events in industries.

Growing urban populations are propelling demand for entertainment, corporate, and cultural events as cities become major centers for social and business activities. The urban population, according to the United Nations, accounted for 57% of world population and is projected to increase to 68% by 2050. This continued urban transition is pushing growth of the global event management market.

Growing international tourism is driving demand for destination weddings, corporate events, and cultural festivals. Vacationers are looking for event experience with combined leisure and participation, driving demand for professional event management.

Drivers & Opportunities

Increasing Global Disposable Income: Increasing income levels across the globe are improving spending power among consumers on social events, festivals, and company functions. According to the EIA, global disposable income accounted to USD 10,136 in 2022 and is expected to increase to USD 16,979 by the year 2050 fueling demand for large events and driving market enlargement.

Government Efforts to Enhance Global Events: Increasing government backing for international expos, sports events, and cultural events is fueling the growth of the event management sector. This aggressive effort is opening up new avenues for mega-event planning and management across the globe.

Segmental Insights

Event Type Analysis

By event type, the market is divided into MICE, weddings, social events, music and entertainment events, sports events, and others. The MICE segment held the market share in 2024 owing to increasing business travel, business summits, and global conferences boosting networking and brand collaborations.

The music and entertainment events segment is anticipated to grow the fastest through 2034, fueled by expanding live performance culture, digital ticketing platforms, and sponsorship-backed festivals.

Service Type Analysis

By service type, the market is categorized into event planning & coordination, event production & technical services, registration, ticketing & attendee management, event marketing & promotion, and others. Event coordination & planning led the market in 2024 as business for professional service management and seamless ground delivery is crucial in corporate functions and social events.

The registration, ticketing & attendee management segment is projected to grow rapidly through 2034, driven by the use of Artificial Intelligence-based solutions and automated systems that simplify participant monitoring and entry processes.

Delivery Mode Analysis

Based on delivery mode, the market is segmented into in-person, virtual, and hybrid. In 2024, the in-person dominated the market due to strong consumer demand for physical contact and live experience.

The virtual segment is anticipated to rapidly grow fueled by increasing use of digital platforms that support faraway participation. For instance, in October 2025, Miral and e& enterprise launched the Yas Island Metaverse to enable planners to plan and visualize business events in a virtual setting.

Regional Analysis

Europe led the market for event management in 2024, based on its developed domestic tourism infrastructure and heavy prevalence of sports, business, and cultural events. Rising demand for themed and hybrid events in primary cities is also driving market growth.

Germany Event Management Market Insights

Increasing utilization of digital platforms is transforming the process of event planning and management across Germany by maximizing efficiency and global connectivity. For instance, the Eye Newspapers introduced a global venue and event management system that enables organizers and venue owners to register, manage, and promote events worldwide. Such technological innovations are streamlining operations and driving growth in the event management market.

North America Event Management Market Assessments

North America is expected to hold a large share of the market by 2034 driven by a strong presence of corporate events, music festivals, and large-scale conferences. Increasing investments in experiential marketing and brand participation are driving steady market expansion.

Asia Pacific Event Management Market Trends

Asia Pacific is expected to demonstrate the highest growth rate through accelerated urbanization and increasing disposable incomes. Expansion of entertainment, wedding, and exhibition businesses in emerging markets is fueling the vibrant market trends in the region.

Japan Event Management Market Overview

Growing disposable incomes are driving spending on entertainment, recreation, and luxury event experiences. Japan's disposable income, as per the EIA, increased to USD 22,970 in 2022 and is expected to grow to USD 28,785 by 2050. This revenue growth is propelling attendance at organized occasions as well as promoting market growth.

Key Players & Competitive Analysis

The event management industry includes key players such as Freeman Company, Informa PLC, Reed Exhibitions Ltd., and GoGather, LLC., who are competing based on coordination, planning, and technology-based event solutions. Competition in the market is driven by strategic alliances, digital platform integration, and global expansion.

A few major companies operating in the event management industry include Freeman Company, Informa PLC, Reed Exhibitions Ltd., GoGather, LLC, Live Nation Entertainment, MCI Group, Pico Global Services Ltd., Eventbrite, Dreamcast Inc., QuintEvents, 6Connex, and SeatGeek.

Key Players

  • 6Connex
  • Dreamcast Inc.
  • Eventbrite
  • Freeman Company
  • GoGather, LLC
  • Informa PLC
  • Live Nation Entertainment
  • MCI Group
  • Pico Global Services Ltd.
  • QuintEvents
  • Reed Exhibitions Ltd.
  • SeatGeek

Event Management Industry Developments

May 2025: Hubli partnered with Amadeus Cytric to integrate meetings and event venue bookings into a unified platform, simplifying the process for corporate travel managers and business travelers to plan trips and organize meetings efficiently within one system.

March 2025: Events.com bought Citifyd to bring smart parking tools into its event platform, letting guests book parking easily and helping organizers manage traffic better. The move adds new income options for organizers and clearer real-time data for smoother event operations.

Event Management Market Segmentation

By Event Type Outlook (Revenue, USD Billion, 2020–2034)

  • MICE
  • Weddings
  • Social Events
  • Music and Entertainment Events
  • Sports Events
  • Others

By Service Type Outlook (Revenue, USD Billion, 2020–2034)

  • Event Planning & Coordination
  • Event Production & Technical Services
  • Registration, Ticketing & Attendee Management
  • Event Marketing & Promotion
  • Others

By Delivery Mode Outlook (Revenue, USD Billion, 2020–2034)

  • In-person
  • Virtual
  • Hybrid

By Regional Outlook (Revenue, USD Billion, 2020–2034)

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Netherlands
  • Russia
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • Malaysia
  • South Korea
  • Indonesia
  • Australia
  • Vietnam
  • Rest of Asia Pacific
  • Middle East & Africa
  • Saudi Arabia
  • UAE
  • Israel
  • South Africa
  • Rest of Middle East & Africa
  • Latin America
  • Mexico
  • Brazil
  • Argentina
  • Rest of Latin America

Event Management Market Report Scope

Report Attributes

Details

Market Size in 2024

USD 1,151.92 Billion

Market Size in 2025

USD 1,226.12 Billion

Revenue Forecast by 2034

USD 2,179.22 Billion

CAGR

6.6% from 2025 to 2034

Base Year

2024

Historical Data

2020–2023

Forecast Period

2025–2034

Quantitative Units

Revenue in USD Billion and CAGR from 2025 to 2034

Report Coverage

Revenue Forecast, Competitive Landscape, Growth Factors, and Industry Trends

Segments Covered

  • By Event Type
  • By Service Type
  • By Delivery Mode

Regional Scope

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Competitive Landscape

  • Event Management Industry Trend Analysis (2024)
  • Company Profiles/Industry participants profiling includes company overview, financial information, product/service benchmarking, and recent developments

Report Format

  • PDF + Excel

Customization

Report customization as per your requirements with respect to countries, regions, and segmentation.

FAQ's

The global market size was valued at USD 1,151.92 billion in 2024 and is projected to grow to USD 2,179.22 billion by 2034.

The global market is projected to register a CAGR of 6.6% during the forecast period.

Europe dominated the market in 2024 driven by established event infrastructure and high event frequency.

A few of the key players in the market are Freeman Company, Informa PLC, Reed Exhibitions Ltd., GoGather, LLC, Live Nation Entertainment, MCI Group, Pico Global Services Ltd., Eventbrite, Dreamcast Inc., QuintEvents, 6Connex, and SeatGeek.

The event planning & coordination industry dominated the market in 2024 due to high demand for streamlined and organized event execution.

The virtual segment is expected to witness the highest growth in the forecast period led by usage of online platforms for greater accessibility.