By Event Type (MICE, Weddings), By Service Type, By Delivery Mode, and By Region – Market Forecast, 2025–2034
Overview
The global event management market size was valued at USD 1,151.92 billion in 2024, growing at a CAGR of 6.6% from 2025 to 2034. Key factors driving demand for event management include increasing global disposable income coupled with rising government support to boost global events.
Key Insights
Industry Dynamics
Market Statistics
Event management involves planning, organization, and coordination of business, entertainment, sports, and social events to facilitate cohesive coordination and audience participation. It includes venue selection, budgeting, logistics, and marketing support for both virtual and physical events. The market gains from increasing demand for experiential marketing and brand-focused events in industries.
Growing urban populations are propelling demand for entertainment, corporate, and cultural events as cities become major centers for social and business activities. The urban population, according to the United Nations, accounted for 57% of world population and is projected to increase to 68% by 2050. This continued urban transition is pushing growth of the global event management market.
Growing international tourism is driving demand for destination weddings, corporate events, and cultural festivals. Vacationers are looking for event experience with combined leisure and participation, driving demand for professional event management.
Drivers & Opportunities
Increasing Global Disposable Income: Increasing income levels across the globe are improving spending power among consumers on social events, festivals, and company functions. According to the EIA, global disposable income accounted to USD 10,136 in 2022 and is expected to increase to USD 16,979 by the year 2050 fueling demand for large events and driving market enlargement.
Government Efforts to Enhance Global Events: Increasing government backing for international expos, sports events, and cultural events is fueling the growth of the event management sector. This aggressive effort is opening up new avenues for mega-event planning and management across the globe.
Segmental Insights
Event Type Analysis
By event type, the market is divided into MICE, weddings, social events, music and entertainment events, sports events, and others. The MICE segment held the market share in 2024 owing to increasing business travel, business summits, and global conferences boosting networking and brand collaborations.
The music and entertainment events segment is anticipated to grow the fastest through 2034, fueled by expanding live performance culture, digital ticketing platforms, and sponsorship-backed festivals.
Service Type Analysis
By service type, the market is categorized into event planning & coordination, event production & technical services, registration, ticketing & attendee management, event marketing & promotion, and others. Event coordination & planning led the market in 2024 as business for professional service management and seamless ground delivery is crucial in corporate functions and social events.
The registration, ticketing & attendee management segment is projected to grow rapidly through 2034, driven by the use of Artificial Intelligence-based solutions and automated systems that simplify participant monitoring and entry processes.
Delivery Mode Analysis
Based on delivery mode, the market is segmented into in-person, virtual, and hybrid. In 2024, the in-person dominated the market due to strong consumer demand for physical contact and live experience.
The virtual segment is anticipated to rapidly grow fueled by increasing use of digital platforms that support faraway participation. For instance, in October 2025, Miral and e& enterprise launched the Yas Island Metaverse to enable planners to plan and visualize business events in a virtual setting.
Regional Analysis
Europe led the market for event management in 2024, based on its developed domestic tourism infrastructure and heavy prevalence of sports, business, and cultural events. Rising demand for themed and hybrid events in primary cities is also driving market growth.
Germany Event Management Market Insights
Increasing utilization of digital platforms is transforming the process of event planning and management across Germany by maximizing efficiency and global connectivity. For instance, the Eye Newspapers introduced a global venue and event management system that enables organizers and venue owners to register, manage, and promote events worldwide. Such technological innovations are streamlining operations and driving growth in the event management market.
North America Event Management Market Assessments
North America is expected to hold a large share of the market by 2034 driven by a strong presence of corporate events, music festivals, and large-scale conferences. Increasing investments in experiential marketing and brand participation are driving steady market expansion.
Asia Pacific Event Management Market Trends
Asia Pacific is expected to demonstrate the highest growth rate through accelerated urbanization and increasing disposable incomes. Expansion of entertainment, wedding, and exhibition businesses in emerging markets is fueling the vibrant market trends in the region.
Japan Event Management Market Overview
Growing disposable incomes are driving spending on entertainment, recreation, and luxury event experiences. Japan's disposable income, as per the EIA, increased to USD 22,970 in 2022 and is expected to grow to USD 28,785 by 2050. This revenue growth is propelling attendance at organized occasions as well as promoting market growth.
Key Players & Competitive Analysis
The event management industry includes key players such as Freeman Company, Informa PLC, Reed Exhibitions Ltd., and GoGather, LLC., who are competing based on coordination, planning, and technology-based event solutions. Competition in the market is driven by strategic alliances, digital platform integration, and global expansion.
A few major companies operating in the event management industry include Freeman Company, Informa PLC, Reed Exhibitions Ltd., GoGather, LLC, Live Nation Entertainment, MCI Group, Pico Global Services Ltd., Eventbrite, Dreamcast Inc., QuintEvents, 6Connex, and SeatGeek.
Key Players
Event Management Industry Developments
May 2025: Hubli partnered with Amadeus Cytric to integrate meetings and event venue bookings into a unified platform, simplifying the process for corporate travel managers and business travelers to plan trips and organize meetings efficiently within one system.
March 2025: Events.com bought Citifyd to bring smart parking tools into its event platform, letting guests book parking easily and helping organizers manage traffic better. The move adds new income options for organizers and clearer real-time data for smoother event operations.
Event Management Market Segmentation
By Event Type Outlook (Revenue, USD Billion, 2020–2034)
By Service Type Outlook (Revenue, USD Billion, 2020–2034)
By Delivery Mode Outlook (Revenue, USD Billion, 2020–2034)
By Regional Outlook (Revenue, USD Billion, 2020–2034)
Event Management Market Report Scope
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Report Attributes |
Details |
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Market Size in 2024 |
USD 1,151.92 Billion |
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Market Size in 2025 |
USD 1,226.12 Billion |
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Revenue Forecast by 2034 |
USD 2,179.22 Billion |
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CAGR |
6.6% from 2025 to 2034 |
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Base Year |
2024 |
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Historical Data |
2020–2023 |
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Forecast Period |
2025–2034 |
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Quantitative Units |
Revenue in USD Billion and CAGR from 2025 to 2034 |
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Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, and Industry Trends |
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Segments Covered |
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Regional Scope |
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Competitive Landscape |
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Report Format |
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Customization |
Report customization as per your requirements with respect to countries, regions, and segmentation. |
The global market size was valued at USD 1,151.92 billion in 2024 and is projected to grow to USD 2,179.22 billion by 2034.
The global market is projected to register a CAGR of 6.6% during the forecast period.
Europe dominated the market in 2024 driven by established event infrastructure and high event frequency.
A few of the key players in the market are Freeman Company, Informa PLC, Reed Exhibitions Ltd., GoGather, LLC, Live Nation Entertainment, MCI Group, Pico Global Services Ltd., Eventbrite, Dreamcast Inc., QuintEvents, 6Connex, and SeatGeek.
The event planning & coordination industry dominated the market in 2024 due to high demand for streamlined and organized event execution.
The virtual segment is expected to witness the highest growth in the forecast period led by usage of online platforms for greater accessibility.