U.S. Men’s Jewelry Market Size Worth USD 12.61 Billion by 2034 | CAGR: 8.4%

The U.S. men’s jewelry market size is expected to reach USD 12.61 billion by 2034, according to a new study by Polaris Market Research. The report “U.S. Men’s Jewelry Market Share, Size, Trends, Industry Analysis Report By Product (Necklace, Ring, Earrings), By Material, By Category, By Distribution Channel, By Age, By Type; Market Forecast, 2025–2034” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Men’s jewelry refers to ornamental accessories designed specifically to complement men’s fashion and individual expression. In the U.S., the market is evolving rapidly due to the growing influence of digital platforms and the shift in consumer behavior toward online discovery and purchasing. The increasing dominance of e-commerce, direct-to-consumer brands, and digital storefronts is reshaping how men engage with jewelry, making it more accessible, customizable, and aligned with contemporary tastes. This digital integration is allowing brands to tailor offerings based on consumer preferences, further enhancing engagement and repeat purchases.

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The U.S. men’s jewelry market growth is driven by the impact of social media and pop culture in shaping style preferences and purchase decisions. Men are more inclined to adopt bold, personalized accessories as part of their everyday wardrobe, as influential public figures, celebrities, and fashion icons continue to normalize jewelry as a form of male self-expression. This cultural acceptance, combined with trend-driven content across platforms such as Instagram and TikTok, is accelerating jewelry’s transition from traditional to fashion-forward, contributing to its broader appeal across varied consumer segments.

Top of FormU.S. Men’s Jewelry Market Report Highlights

• In terms of product, the ring segment held the largest revenue share in 2024, driven by its cultural significance and enduring importance in personal and ceremonial settings.
• Based on material, the gold segment led the market in 2024, due to its visual appeal, cultural meaning, and traditional connection to wealth and status.
• Based on category, the branded segment is gaining strong traction in the U.S., as men increasingly link brand names with superior quality, expert craftsmanship, and self-expression.
• In terms of distribution channel, the online segment is projected to grow the fastest, fueled by the ease of digital shopping and shifting consumer preferences.
• A few key players in the U.S. men’s jewelry market include Bernard James; David Yurman; Jaxxon; LAGOS, LLC; Miansai; Spinelli Kilcollin; STULLER, INC.; Two Tone Jewelry Mfg. Co.; Mejuri; and Gorjana.

Polaris Market Research has segmented the U.S. men’s jewelry market report on the basis of product, material, category, distribution channel, age, and type:

By Product Outlook (Revenue, USD Billion, 2020–2034)

• Necklace
• Ring
  • Wedding Band
• Earrings
• Bracelet
• Other Products

By Material Outlook (Revenue, USD Billion, 2020–2034)

• Silver
• Gold
• Platinum
• Diamond
• Titanium
• Steel
• Tungsten
• Forged Carbon
• Other Types

By Category Outlook (Revenue, USD Billion, 2020–2034)

• Branded
• Unbranded

By Distribution Channel Outlook (Revenue, USD Billion, 2020–2034)

• Offline
• Online

By Age Outlook (Revenue, USD Billion, 2020–2034)

• Below 18 Years
• 18-30 Years
• 30-50 Years
• Above 50 Years

By Type Outlook (Revenue, USD Billion, 2020–2034)

• Traditional
• Luxury