The global food fortifying agents market size is expected to reach USD 173.7 billion by 2030, according to a new study by Polaris Market Research. The report “Food Fortifying Agents Market Share, Size, Trends, Industry Analysis Report, By Type (Probiotic Vitamins, Proteins, and Amino Acids, Lipids Prebiotics, Carbohydrates, Minerals, and Others); By Process; By Application; By Region; Segment Forecast, 2022 - 2030” gives a detailed insight into current market dynamics and provides analysis on future market growth.
Growing consumer demand for dietary supplements is the primary motivator for food-fortifying agents. Due to customer lifestyle changes, there is an increase in consumer awareness of dietary supplements. The use of organic products, dietary supplements, food that boosts immunity, vitamins, mineral, and other nutritional aids has significantly increased. A shift to nutritional supplements, such as dietary supplements, has been supported by increased disposable incomes and increasing consumer health consciousness.
Further, in March 2021, Royal DSM announced the introduction of ampli-D, a fast-acting vitamin D medication. With ampli-D, Australian customers can promote immunological health by increasing their body's levels of vitamin D in days and weeks rather than months. In July 2022, Mankind Pharma's vitamins and minerals tablet Health OK launched the debut of Gummies for Children under the age group of 7–17 years old, expanding its product line. As a result of changes in lifestyle and increasing understanding of fitness and health, individuals are more likely to take a multivitamin and elements in the form of capsules or tablets.
Government bodies have also stimulated the market growth. For instance, The U.S. government announced plans to spend USD 38 million over five years to develop large-scale food fortification to supply vital vitamins and minerals at the United Nations Food Systems Summit. Also, the Food and Agricultural Organization (FAO) and the World Health Organization have identified food fortifying as one of the crucial strategies to end pervasive malnutrition, particularly in developing nations.
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Furthermore, the demand for food-fortifying chemicals has increased as more food producers worldwide have started to see how fortifying food can provide them with a competitive edge. Since they make enhancing the diet's nutritive content incredibly simple, rapid innovations in the food fortifying industry have also considerably contributed to the rising demand for food-fortifying agents
Food Fortifying Agents Market Report Highlights
Polaris Market Research has segmented the Food Fortifying Agents market report based on type, process, application, and region:
Food Fortifying Agents, Type Outlook (Revenue - USD Billion, 2018 - 2030)
Food Fortifying Agents, Application Outlook (Revenue - USD Billion, 2018 - 2030)
Food Fortifying Agents, Process Outlook (Revenue - USD Billion, 2018 - 2030)
Food Fortifying Agents, Regional Outlook (Revenue - USD Billion, 2018 - 2030)