By Type (Vitamin, Minerals), By Application, and By Country – Market Forecast, 2025–2034
Overview
The Europe bioactive ingredients market size was valued at USD 18.47 billion in 2024, growing at a CAGR of 12.9% from 2025–2034. Key factors driving demand is ageing population, and rising prevalence of chronic disorder.
Key Insights
Industry Dynamics
Market Statistics
AI Impact on the Industry
A bioactive ingredient is a compound that has an effect on living tissues, and provide health benefits beyond basic nutrition. These ingredients influence biological processes, such as boosting immunity, improving digestion, or supporting mental health. Probiotics, peptides, polyphenols, and omega-3 fatty acids are common examples.
High health awareness in the European consumers is fueling the demand for the wellness supplements. These supplements contain bioactive ingredients to promote health, reduce disease risk, and modulate physiological processes, due to which the demand for these ingredients is rising in the region. Moreover, high prevalence of lifestyle disease such as heart disease, stroke, Type 2 diabetes, obesity, certain cancers, and hypertension is further fueling the demand for functional food and beverage that contain bioactive ingredients, thereby fueling the growth of the industry in the region.
Large network of retail channels in the region makes functional food containing bioactive ingredients more accessible. The region has good network of retail channels which expand the product reach in urban and rural areas. Big retailer firms such as Schwarz Group are expanding their presence in the region which further makes functional food more accessible and thereby drives the demand for the bioactive ingredients. Moreover, growth of the e-commerce in the region drives the demand for the functional food as consumer enjoy shopping with convenience and are able to select wide range of products, thereby driving the demand for the bioactive ingredients in Europe.
Drivers & Opportunities
Ageing Population: Europe has one of the largest populations of elderly people with 65 years and old. According to the European Commission, in 2024 449.3 million people which makes up 21.6% of total Europe population are 65 years and older. This growth in the elderly population is driven by rise in life expectancy driven by advance medical infrastructure and improved living conditions. This growth in the elderly population is driving the need for elderly nutrition supplements. This growth in the need for the supplements is fueling the demand for the bioactive ingredients, thereby driving the growth of the industry in the region.
Rising Prevalence of Chronic Disorder: The cases of the chronic disease is rising globally and Europe is no exception. Chronic disease such as cardiovascular disease, obesity, type-2 diabetes is on rise in the region. According to the Eurostat, in 2022 31.3% of Females in Italy, 56.7% women in Latvia, 51.5% men in France and 69.4% men in Croatia were overweight. This chronic condition may cause due to improper diets. This rise in prevalence of disease is fueling the demand for bioactive ingredients in supplements and functional food. These ingredients help mitigate this disease due to their anti-inflammatory and antioxidant properties. Additionally, education campaign and government awareness drills are driving the adoption of functional food and supplements for day-to-day used, thereby fueling the growth in the Europe.
Segmental Insights
Type Analysis
Based on type, the segmentation includes vitamins, minerals, amino acids, probiotics and prebiotics, omega-3 fatty acids, plant extracts, and others. Vitamins segment is projected to grow at a CAGR of 15.1% over the forecast period due to rise in prevalence of disease related to vitamin deficiency. Cases of Scurvy, Rickets and Osteomalacia, Beriberi, Pellagra, anemia, night blindness, and bleeding disorders is rising in the region. This rise in the cases of vitamin related disease is fueling the need for the multivitamin supplements. This rise in the need for the multivitamins is fueling the demand for the bioactive ingredients. These ingredients are used in multivitamin supplements as they possess beneficial biological activities, such as antioxidant, anti-inflammatory, and immunomodulatory properties. These properties improve overall health and combat disease progression, thereby fueling the segment growth.
Minerals segment is expected to witness a significant share over the forecast period driven by rising demand for mineral enriched beverage and supplements. This rise is demand is driven by rising elderly population in the region. Elderly population are more susceptible to bone density loss, which fuels the need for calcium magnesium, iron, zinc. These minerals are essential for bone strength, immunity and body strength. This fuels the demand for the bioactive ingredients in the region. Moreover, rising prevalence of osteoporosis and other disease related to mineral deficiency further fuels the segment growth.
Application Analysis
In terms of application, the segmentation includes animal feed, dietary supplements, functional food & beverages, personal care, pharmaceutical, and others. The dietary supplements held 39.03% of revenue share in 2024 as Europe has one of the largest consumers base of dietary supplement globally. Consumers in the region are using beverage and supplements in day-to-day life to prevent disorder related to improper diet. Large retail network in urban and rural area of the region improves the accessibility of the product. Moreover, rising adoption of bioactive ingredients in personal care product is further fueling the opportunity for the manufacturers, thereby fueling the segment growth.
The animal feed segment held significant revenue share in 2024, holding 9.83% as these ingredients are actively used to improve animal health and disease resistance. Rising demand for high quality meat, eggs and milk fuels the adoption of bioactive ingredients in animal fees by the farmers. These ingredients improve the animal health, metabolism, growth, and feed efficiency which improves animal health and growth, improve product quality, increase nutrient utilization and digestibility. Additionally, rising awareness about benefits of good livestock is further fueling the demand for the bioactive ingredients in the livestock farming, thereby driving the segment growth.
Country Analysis
Germany bioactive ingredient market accounted for 28.43% of revenue share in 2024 due to strong demand for functional food and supplements. The demand for probiotics, and omega-3s supplements is rising in the country. This rise in demand is driven by large elderly population and rising prevalence of chronic lifestyle disorder. Moreover, Germany has strong network of research and development institutions which fuels the advancement in the formulation and extraction. This advancement improves the appeal of the product and drives the adoption in the country. Furthermore, rising focus on clean-label products further boost the demand for plant based bioactive ingredients which creates industry opportunity for manufacturers operating in the country.
The France held 11.98% of the revenue share within Europe in 2024, driven by rising demand for bioactive ingredients in personal care products. France is well known for its cosmetic industry, which fuels the demand for these ingredients. Additionally, high prevalence of lifestyle disorder such as obesity and cardiovascular disease drives the need for the supplements and functional food. This rise in need fuels the demand for the bioactive ingredients in the region. Furthermore, large retail infrastructure and expansion of the online retail platforms improve the access to the products, thereby boosting the growth in the country.
Key Players & Competitive Analysis
The Europe bioactive ingredient market is competitive as more consumers are looking for health-focused food, supplements, and personal care products. BASF SE, DSM, Cargill, and DuPont maintain a strong presence due to their wide product ranges, advanced R&D, and reach. Ajinomoto, Ingredion, and ADM focus on innovations in plant-based actives, fibers, and amino acids. Sabinsa and Mazza specialize in botanical ingredients and Arla Foods develops dairy-based bioactives. Roquette works with plant-sourced compounds and FMC is known for marine- and fermentation-derived ingredients.
Key Players
Industry Developments
March 2025, Nutrition21 launched EverZen, a plant-based bioactive ingredient standardized to 6-MBOA, to support mood and stress relief. Clinically backed, EverZen promoted neurochemical balance and cortisol stabilization, offering supplement brands a novel alternative to traditional stress-relief ingredients like ashwagandha.
Europe Bioactive Ingredients Market Segmentation
By Type Outlook (Revenue, USD Billion, 2021–2034)
By Application Outlook (Revenue, USD Billion, 2021–2034)
By Country Outlook (Revenue, USD Billion, 2021–2034)
Europe Bioactive Ingredients Market Report Scope
Report Attributes |
Details |
Market Size in 2024 |
USD 18.47 Billion |
Market Size in 2025 |
USD 20.80 Billion |
Revenue Forecast by 2034 |
USD 62.19 Billion |
CAGR |
12.9% from 2025 to 2034 |
Base Year |
2024 |
Historical Data |
2021–2023 |
Forecast Period |
2025–2034 |
Quantitative Units |
Revenue in USD Billion and CAGR from 2025 to 2034 |
Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, and Industry Trends |
Segments Covered |
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Country Scope |
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Competitive Landscape |
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Report Format |
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Customization |
Report customization as per your requirements with respect to countries, Countrys, and segmentation. |