Multichannel Order Management Market Size Report, 2022 - 2030
Multichannel Order Management Market Share, Size, Trends, Industry Analysis Report, 2022 - 2030

Multichannel Order Management Market Share, Size, Trends, Industry Analysis Report, By Organization Size (SMEs, Large Enterprises); By Component (Software, Services); By Deployment Method; By Vertical; By Application; By Region; Segment Forecast, 2022 - 2030

  • Published Date:Oct-2022
  • Pages: 115
  • Format: PDF
  • Report ID: PM2634
  • Base Year: 2021
  • Historical Data: 2018-2020

Report Outlook

The multichannel order management market was valued at USD 2.50 billion in 2021 and is expected to grow at a CAGR of 9.4% during the forecast period. The growing retail and online shopping industries, particularly in the emerging market, are anticipated to propel the global multichannel order management market. Technical improvement in digital transformation, increasing utilization of smartphone worldwide, growing internet users, and use of various sales channels by several enterprises is expected to accelerate the market’s growth.

Multichannel Order Management Market Size
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Multichannel order management allows retailers to keep the entire order and inventory management from multiple sales channels under one roof. With significant technological breakthroughs and an ever-changing legal environment, businesses and government organizations are entering a new phase of consumer engagement in which the emergent revolution plays an important role.

Advanced technologies, including cloud computing and big data, are changing modern business strategies from previous business model approaches. Additionally, advanced technologies open up many possibilities and enable companies to implement customer-focused marketing strategies, which have driven the demand for multichannel order management solutions.

The Covid-19 pandemic has positively influenced the multichannel order management market as during lockdowns, the utilization of digital channels increased. Although an outbreak or transportation delay that occurred in one part of the world had a destructive impact globally, causing shutdowns due to warehouse closures or missing or delayed supplies.

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Industry Dynamics

Growth Drivers
Advanced technologies connected to digital transformation in various verticals, rising internet users, and rapid utilization of smartphones are the major factors anticipated for the growth of the multichannel order management market.

Businesses change based on customer preferences, technological developments, and competition. The unpredictable nature of customers and markets has forced retailers, wholesalers, fashion brands, food, and beverage companies, and health and wellness providers to become more responsive and integrate robust customer experience management tools into their business systems.

Development of digital technologies, the internet ecosystem, the utilization of smartphones and social media, and next-generation networks are actively making customers use online channels globally. To attract more customers and increase revenue, the company is rapidly expanding its distribution channels, including its website, social media, commerce, marketplaces, and offline stores, which is expected to stimulate the market’s growth.

Report Segmentation

The market is primarily segmented based on component, application, organization size, deployment mode, verticals, and region.

By Component

By Application

By Organization Size

By Deployment Mode

By Verticals

By Region

  • Software
  • Services
  • Order Fulfilment
  • Inventory Management
  • Channel Integration
  • Workflow Automation
  • Integrated POS
  • Large Enterprises
  • SMEs
  • On-premises
  • Cloud
  • Retail, E-commerce, and Wholesale
  • Manufacturing
  • Transportation & Logistics
  • North America (U.S., Canada)
  • Europe (France, Germany, UK, Italy, Netherlands, Spain, Russia)
  • Asia Pacific (Japan, China, India, Malaysia, Indonesia. South Korea)
  • Latin America (Brazil, Mexico, Argentina)
  • Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)

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Services segment is expected to have significant share

Depending upon components, the market is categorized as software and services, in which the services segment is expected to account for considerable growth during the forecast period. The segment consists of various professional services, integration, consulting services, training & support, and deployment services.

The services are essential for the optimal functioning of multichannel order management solutions and are worthy of the company’s investment. Furthermore, it ensures faster and easier deployment and minimizes the value of corporate investments. The growth of managed services and professionals is attributed to the high adoption rate of multichannel order management software.

Order Fulfilment segment is expected to have the largest market share

Order fulfillment is expected to register the most significant market revenue during the forecast period. Order fulfillment technology automates labor-intensive processes of picking, processing, and shipping orders. In today's online culture, customers expect their suppliers to fulfill their orders quickly and accurately. The multichannel order management system automates order fulfillment according to the company's operations.

For instance, GNC selected the SalesWrap order management solution for optimizing order management technology for future experiences to enhance the relationship with vendors and franchisees. Additionally, inventory is allotted based on a priority profile in case of multiple demand sources. The inventory pooling effect is exploited to improve cost performance and service level.

Large enterprises segment is expected to hold the significant revenue share

The large enterprise segment is expected to witness significant revenue share during the forecast period. The primary factor attributed to the segment’s growth is the increasing use of this management in SMEs than in large enterprises.

Large enterprises receive orders from multiple channels as they focus on various channels to reach and meet the expectations of large numbers of customers. Furthermore, these organizations use multichannel order management solutions to avoid issues related to inventory management and omnichannel.

Cloud segment is expected to grow fastest over the forecast

The cloud segment is anticipated to grow fastest over the forecast period as it is an agile, cost-effective, and comprehensive suite of software and services for accurate, real-time shipping and on-time order fulfillment from global inventory channels.

This software synchronizes all sales channels, whether online or in-store, to improve the fulfillment process. Enabling sellers of all sizes for expanding their business while providing excellent service to consumers.

Retail, E-commerce, and wholesale accounted the largest growth rate

Retail, e-commerce, and wholesale were anticipated for the most considerable market revenue in 2021. The expansion of the retail vertical is attributed to increased utilization of ML, IoT, and cognitive computing. Retails and e-commerce companies must manage their customer data to improve customer experiences.

For consumer satisfaction, retailers are now focusing on developing a 360-degree view of their customers by providing multichannel order management services and software to meet the demands of e-commerce, wholesale and retail businesses. Additionally, multichannel order management service providers and software vendors are increasingly playing a crucial role.

North America is projected for largest market share

North America is projected for the largest market share in 2021, as this region's multichannel order management market is well-established, mature, and prone to technological advancement. It offers many opportunities for multichannel order management vendors and service providers.

The majority of multichannel order management providers are well represented in this region. These vendors are increasing their regional market share through several acquisitions, agreements, and collaborations with system integrators, distributors, and resellers.

Multichannel order management is expected to drive the growth potential for vendors operating in this region due to massive investment in e-commerce, retail, and manufacturing companies for adopting advanced technologies.

Competitive Insight

Some of the major players operating in the global market Algopix Holdings Ltd., Browntape Technologies Pvt. Ltd., Cloud Commerce Group Ltd., Constellation Software Inc., Delhivery Pvt. Ltd., GeekSeller LLC, HCL Technologies Ltd., International Business Machines Corp., Linnworks Software Inc., ManageEcom, nChannel, Newfold Digital Inc., Oracle Corp., Sage Group Plc, Inc., SalesWarp, SellerActive Inc., Selro Ltd., Vinculum Solutions Pvt. Ltd., and Zoho Corp. Pvt. Ltd.

Recent Developments

In July 2022, Oracle collaborated with Big Ray's, in which Big Ray's will be able to handle its inventory and order management, financial operations, e-commerce operations, and point-of-sale operations on a single platform by Oracle NetSuite.

In February 2021, SAP collaborated with Virgin Megastore and Sundiro Honda for delivering an exceptional shopping experience with SAP Commerce Cloud solution offering the clients a top-notch e-commerce experience.

Multichannel Order Management Market Report Scope

Report Attributes


Market size value in 2021

USD 2.50 billion

Revenue forecast in 2030

USD 5.48 billion


9.4% from 2022 - 2030

Base year


Historical data

2018 - 2020

Forecast period

2022 - 2030

Quantitative units

Revenue in USD billion and CAGR from 2022 to 2030

Segments covered

By Component, By Application, By Organization Size, By Deployment Mode, By Verticals, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America; Middle East & Africa

Key companies

Algopix Holdings Ltd., Browntape Technologies Pvt. Ltd., Cloud Commerce Group Ltd., Constellation Software Inc., Delhivery Pvt. Ltd., GeekSeller LLC, HCL Technologies Ltd., International Business Machines Corp., Linnworks Software Inc., ManageEcom, nChannel, Newfold Digital Inc., Oracle Corp., Sage Group Plc, Inc., SalesWarp, SellerActive Inc., Selro Ltd., Vinculum Solutions Pvt. Ltd., Zoho Corp. Pvt. Ltd.