Online Event Ticketing Market Size, Share, Trends, & Industry Analysis Report
By Platform (Desktop, and Mobile), By Event Type, By Region – Market Forecast, 2025–2034
- Published Date:Sep-2025
- Pages: 110
- Format: PDF
- Report ID: PM2233
- Base Year: 2024
- Historical Data: 2020 - 2023
The global online event ticketing market was valued at USD 63.39 billion in 2024 and is expected to grow at a CAGR of 6.3% during the forecast period. The growth of the industry is driven by increased use of apps in mobile phones to high internet penetration to book movies and live event tickets online.
Key Insights
- The desktop segment is expected to witness significant growth during the forecast period due to its user experience while performing complex transactions.
- The sports event segment accounted for the largest share in 2024 driven by the increased in sports viewing.
- North America dominated with largest share in 2024 due to higher per capita income and increased Internet penetration.
- Asia Pacific is projected to accounted for a significant share in the global market due to rising smartphone adoption.
Industry Dynamics
- The rising focus on paperless transaction is fueling the industry growth.
- The growing disposable income worldwide is boosting the industry growth.
- The increasing smartphone adoption is driving the growth.
- Limited internet access and digital literacy in rural or underdeveloped regions is limiting the growth.
Market Statistics
- 2024 Market Size: USD 63.39 Billion
- 2034 Projected Market Size: USD 117.04 Billion
- CAGR (2025-2034): 6.3%
- Largest Market: North America
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Impact of AI on Industry
- Enable personalized recommendation based on preferences.
- Improve fraud detection and prevent ticket scalping, bots, and fake transactions by identifying suspicious patterns.
- Processes large volumes of data to deliver actionable insights on customer demographics, preferences, and trends
Online event ticketing is a digital system that allows users to purchase tickets for events such as concerts, sports, movies, and festivals through websites or mobile apps. It enables real-time seat selection, secure payment processing, and instant ticket delivery via email or app. This method offers convenience, reduces queues, and provides event organizers with valuable data on attendees
The rising use of online ticketing is driven by its convenience, ease, and speed of booking. This ease and speed is fueled by development of user-friendly apps for Android and iOS to support hassle-free online ticket. Since service fees are included in major online event ticketing systems, they are paid platforms or applications. The majority of platforms charge a fee per ticket in addition to a portion of the ticket price. Many entertainment companies have legacy infrastructure that adds extra costs, forcing them to charge hefty fees to stay in business. In addition to ticketing fees, credit card processing fees must be paid if credit cards are utilized.
Industry Dynamics
Growth Drivers
The adoption of smartphone is rising worldwide. This rise in adoption is driven by rising disposable income in lower and middle income group of developing regions such as Asia Pacific, Latin America, and Africa. According to the World Bank Group, in 2021 the adjusted net income per capita in India alone was USD 1,907 which was an significant increase from USD 1,638 in 2020. This rise in the income level are supporting the lower and middle class to spend on smartphones. This rise in smartphone fuels the online ticketing platforms accessibility and drives the demand. Moreover, growing internet access in urban and rurual areas is further driving the accessibility, thereby driving the growth.
The cumulative negative impacts of pollution on the ecosystem have prompted governments all over the world to concentrate on reducing pollution and deforestation. Consequently, governments worldwide have been driven to support digital transactions to limit paper use and save forests. For monetary transactions, many banking institutions and telecom service providers have embraced online platforms. As a result of the increased acceptance of paperless transactions, online movie ticketing service providers will generate e-tickets issued through email or text message.
Report Segmentation
The market is primarily segmented based on platform, event type, and region.
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By Platform |
By Event Type |
By Region |
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Insight by Event Type
Based on the event type segment, the sports segment dominated with largest share in 2024 due to increase in sports viewing, which has resulted in increased online ticketing sales for sporting events. The National Football League (NFL), the FIFA World Cup, the Olympics Games, the ICC Cricket World Cup, and the Premier League (PL) are popular sporting competitions. There's a lot of competition among online ticket sellers to get the rights to sell these tickets from the concerned parent organizations. Over the projected period, movie tickets purchased through online platforms are expected to grow fastest. If a movie is expected to be sold out due to the rising popularity, moviegoers are more inclined to buy tickets online than at a box office or self-serve kiosk. Furthermore, as consumers prefer digital recording and projecting technology to analog movie screens, sophisticated technologies deployed to cinemas such as 3D screens are becoming more popular.
Insight by Platform
Based on the platform segment, The desktop segment is expected to witness significant growth during the forecast period due to its user experience while performing complex transactions. Users are able to carry detailed browsing, seat selection, and comparing ticket options on desktop option. Desktop supports faster internet speed and stable performance which fuels it adoption for online activities such as online event ticketing. Moreover, new advance computer software is supporting app in their app stores and system, which is further fueling the adoption of online ticketing apps in desktop, thereby driving the segment growth.
Geographic Overview
In terms of geography, North America had the highest share in 2024. This dominance is attributable to higher per capita income and increased Internet penetration in countries like the United States and Canada. For instance, according to the World Bank, in 2023, 93% of total U.S. population had access to internet. This wide internet accessibility fuels the ticket booking from online platforms. Moreover, due to the ease and accessibility of purchasing movie tickets, mobile movie ticketing services are likely to become an important revenue-generating market in North America throughout the forecast period. The United States is expected to develop significantly in the coming years due to a growing number of tech-savvy people with increasing disposable incomes. Furthermore, because Hollywood is a well-known entertainment business in the United States, there is a bigger market demand for convenient ticket purchasing options.
Asia-Pacific is expected to witness a high CAGR in the global market. This increases as disposable income rises, smartphone adoption rises, internet access improves, and urbanization rises. Government in the region actively investing in internet infrastructure. This rise in the investment is fueling the internet access to rurual as well as urban areas, which is fueling the online ticketing platform accessibility in the region. Moreover, rising disposable income in the region is further supporting general population to spend on events such as sports, music and other, which is further fueling the ticket sales in the region, thereby driving the growth.
Competitive Insight
Some of the major players operating in the global market include AOL Inc, Atom Tickets LLC, Bigtree Entertainment Pvt Ltd., Cinemark Holding Inc., Cvent Inc., Fandango Inc, Kyazoonga, moshtix Pty Ltd., Razorgator Inc., StubHub, Inc., Ticketmaster Entertainment LLC, Ticketsauce.com Inc, TickPick LLC among others.
Online Event Ticketing Market Report Scope
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Report Attributes |
Details |
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Market size value in 2024 |
USD 63.39 billion |
| Market size value in 2025 | USD 67.32 billion |
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Revenue forecast in 2034 |
USD 117.04 billion |
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CAGR |
6.3% from 2025 - 2034 |
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Base year |
2024 |
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Historical data |
2020 - 2023 |
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Forecast period |
2025 - 2034 |
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Quantitative units |
Revenue in USD billion and CAGR from 2025 to 2034 |
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Segments covered |
By Platform, By Event Type, By Region |
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Regional scope |
North America, Europe, Asia Pacific, Latin America, Middle East & Africa |
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Key Companies |
AOL Inc, Atom Tickets LLC, Bigtree Entertainment Pvt Ltd., Cinemark Holding Inc., Cvent Inc., Fandango Inc, Kyazoonga, moshtix Pty Ltd., Razorgator Inc., StubHub, Inc., Ticketmaster Entertainment LLC, Ticketsauce.com Inc, TickPick LLC |
FAQ's
• The market size was valued at USD 63.39 Billion in 2024 and is projected to grow to USD 117.04 Billion by 2034.
• The market is projected to register a CAGR of 6.3% during the forecast period.
• A few of the key players in the market are AOL Inc, Atom Tickets LLC, Bigtree Entertainment Pvt Ltd., Cinemark Holding Inc., Cvent Inc., Fandango Inc, Kyazoonga, moshtix Pty Ltd., Razorgator Inc., StubHub, Inc., Ticketmaster Entertainment LLC, Ticketsauce.com Inc, TickPick LLC.
• The sports accounted for the largest market share in 2024.
• The desktop segment is expected to record significant growth.
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