The global orthodontic supplies market was valued at USD 5.32 billion in 2020 and is expected to grow at a CAGR of 9.2% during the forecast period. Rising technological development with growing concern for orthodontic procedures and oral health are some of the crucial aspects contributing to the growth for these supplies.
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The increasing number of patients suffering from oral health disorders such as malocclusion acts as a catalyst for market advancement. Investment in R&D by several players for innovative solutions is anticipated to thrust the growth for the supplies over the forecast period.
Numerous workshops and conferences are carried out by numerous associations to educate peoples about dental care and oral health. European Federation of Orthodontic Specialists Associations, American Association of Orthodontics, Asia Pacific Orthodontic Society, and several others conduct programs to create awareness among the population which is expected to create new opportunities for supplies demand over the coming years.
The demand for these supplies was affected due to growing concern for health in the emergence of the COVID-19 pandemic across the globe. The regulations imposed by the government such as social distancing norms, the confined number of checkups in a day, and home isolations, to control the spread of the virus are anticipated to hamper the growth for these supplies.
The market is primarily segmented on the basis of product, Patient, and geographic region.
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Removable braces dominated the orthodontic supplies market in 2020 in terms of revenue owing to their advanced design which provides ease of insertion and removal along with comfort after application. They can be removed without any clinical assistance for few hours a day aid in performing other activities such as cleaning the teeth, eating, and drinking due to which are widely popular for the treatment of the adult and children population.
These braces have gained demand considering their aesthetics and invisible designed structure. It aids in moving the teeth into the desired position with minimal pressure. They are clinically proven to assist in treating irregular spaced teeth, crowded teeth, skew, and protruding teeth. They provide cost-effective alternatives for the traditional braces, thus have huge market potential over the coming years.
Brackets were the industry leader in the fixed braces segment in the year 2020 due to their growing adoption for convenience and comfort. They aid in reducing the treatment time are projected to escalate the market demand for these supplies across the globe.
Healthcare insurance and reimbursement policies among developed and developing economies drive the market advancement encouraging oral health awareness and necessity measures among the population are likely to enhance the market need for orthodontic supplies.
The market for the supplies is segmented into adults and children & teenagers. The adult segment was the leader in the year 2020, due to the growing population across the globe with rising detention for orthodontic conditions and facial aesthetics. The significant demand for the supplies among adults for tooth restoration or repositioning and replacement is expected to drive the market for the supplies over the forecast period.
The oral health condition such as marginal bone loss, the insufficient bone between the roots for sufficient blood supply, mild gingivitis infection caused by duet aging is increasing among adults. Escalating demand among the adult population due to changes in lifestyles and understanding the importance of oral health is projected to show significant development in the segment.
The children & teenagers segment has promising market growth potential owing to the growing awareness among the parents for the children’s oral health. According to some specialists, the age between 8 to 10 years is the most crucial for orthodontic procedures and thus the market for the supplies is expected to register significant growth in the children division.
North America dominated the supplies industry in terms of revenue in 2020, owing to the rising number of orthodontic treatments for aesthetics and advanced dental care procedure. Increasing disposable income among the working population is expected to drive market growth. The U.S. had had a significant market share in the region due to excessive demand for orthodontics as about 15 to 20% of its population is diagnosed with malocclusion each year.
The government assistance in creating oral health awareness in the region is the key driver for market development. It provides funds for oral healthcare for several segments of its population. American Association of Orthodontics is created for the sole purpose of educating the population about the necessity of oral health.
Europe registered the second largest market share in the year 2020, owing to the increasing population opting for the orthodontics processed. Germany contributed to most of the revenue share in the region as the number of dentists in the country increased in the past few years. The government emphasizes strengthening cost-efficient models for a better healthcare system which is projected to create new market growth opportunities for the supplies over the coming years.
Prominent players operating in the orthodontic supplies market are Align Technology Inc., 3M, Astar Orthodontics Inc., American Orthodontics Inc., Dental Morelli Ltd., G&H Orthodontics Inc, DB Orthodontics Ltd, Envista Holding Corporation, and Rocky Mountain Orthodontics.
Market players for these supplies are focusing on mergers, acquisitions, partnerships, and R&D investment to expand the geographical reach and gain a larger market share. Envista Holding Corporation a U.S.-based organization has entered more than 25 acquisitions in the past 15 years to expand its product portfolio and gain a competitive advantage.