The global batter & breader premixes market size is expected to reach USD 3.95 billion by 2028 according to a new study by Polaris Market Research. The report “Batter & Breader Premixes Market Share, Size, Trends, Industry Analysis Report, By Application (Vegetables, Poultry, Seafood, Meat); By Distribution Channel; By Product; By Region; Segment Forecast, 2021 – 2028” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The batter & breader premixes industry is likely to witness growth over the forecast period due to increasing demand for hectic consumer lifestyle convenience food and the increasing number of quick-service restaurants (QSRs).
The demand for the product has also increased because of the growing disposable income of consumers and the adoption of fast-food culture. However, the supply and production of batter & breader premixes suffered a decline during the COVID-19 outbreak due to disruptions in the supply chain, halting of manufacturing activities, and limited availability of raw material.
The different distribution channels for the product include supermarkets and hypermarkets, specialty stores, convenience stores, online platforms, and others. The online sales segment is expected to grow significantly during the forecast period due to the easy availability of products, rising adoption of mobile devices, and improved internet penetration.
Industry leaders are gradually taking the initiative to set up their online portals for sales. The emerging trend of e-commerce and more significant safety concerns during the pandemic have boosted the sale of these products through online platforms.
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North America accounts for a major share of the global industry due to greater fast-food consumption and high disposable income. However, Asia Pacific industry is expected to exhibit significant growth during the forecast period.
Population growth, an increasing number of fast-food and quick-service restaurants, and growing consumption of convenience food have resulted in greater demand for the product. The population in the region is adopting food products from other cultures, further supporting the industry growth.
Some major industry participants include Breading & Coating Ltd, Ingredion Incorporated, Cargill, Incorporated, McCormick & Company, House-Autry Mills, Bunge Limited, Associated British Foods plc, Blendex Company, Kerry Group, Archer Daniels Midland Company, Bowman Ingredients, and Showa Sangyo Co., Ltd.
Industry players are collaborating with each other for research and development, strengthening their presence, and technological innovation. The greater need to cater to growing customer requirements has encouraged industry participants to leverage new technologies for the development of high-quality premixes products.
Polaris Market Research has segmented the batter & breader premixes market report on the basis of product, application, distribution channel, and region:
Batter & Breader Premixes, Product Outlook (Revenue, USD Billion, 2016 – 2028)
- Batter Type
- Breader Type
- Flour & Starch
- Crumbs & Flakes
Batter & Breader Premixes, Application Outlook (Revenue, USD Billion, 2016– 2028)
Batter & Breader Premixes, Distribution Channel Outlook (Revenue, USD Billion, 2016 – 2028)
- Supermarkets and Hypermarkets
- Specialty Stores
- Convenience Stores
- Online Platforms
Batter & Breader Premixes, Regional Outlook (Revenue, USD Billion, 2016 – 2028)
- North America
- Asia Pacific
- South Korea
- Latin America
- Middle East & Africa
- Saudi Arabia
- South Africa