Hang Tags Market Size Worth $2.64 Billion by 2032 | CAGR: 5.54%

Hang Tags Market Size Worth $2.64 Billion by 2032 | CAGR: 5.54%

The global hang tags market size is expected to reach USD 2.64 billion by 2032, according to a new study by Polaris Market Research. The report “Hang Tags Market Share, Size, Trends, Industry Analysis Report, By Material Type (Paper, Plastic, and Fabric); By Tag Type; By End User; By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Growing demand for sustainable and eco-friendly packaging solutions has driven the adoption of eco-friendly hang tags. Consumers are increasingly conscious of the environmental impact of their purchasing decisions. Various businesses are increasingly using recycled or recyclable materials for hang tags to align with their sustainability goals and meet customer expectations. For example, May 2022, Patagonia changed the way their garment paper hang tags were made, which resulted in a season-long reduction of 170,000 pounds of landfill waste. Retailers are urged by Patagonia to use technology to cut down on single-use materials. The company provided an example of how digitization benefits both the environment and business results. As a result, environmental sustainability is likely to broaden the growth of market worldwide.

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Hang tags play a crucial role in branding and product differentiation. They provide an opportunity for businesses to showcase their logo, brand name, and unique design elements. Hang tags can be customized with various colors, shapes, sizes, and finishes creating a distinct brand identity and setting products apart from competitors. Furthermore, hang tags are a versatile tool for promotions and marketing. They can be used to highlight special offers, discounts, or limited-time promotions. Hang tags can also serve as a platform for cross-promotion, encouraging customers to explore other products or engage with the brand's online presence. By incorporating marketing messages on hang tags, businesses can increase brand visibility and attract customers.

Hang Tags Market Report Highlights

  • Paper material type is major contributor of the global market with market share of XX%. This is attributed to growing consumer’s choice towards eco-friendly and sustainable products
  • Hang tag segment is accounting larger market share of global revenue in the fiscal year 2022 as they help to serve multiple purposes beyond providing product information
  • Clothing and apparel end user is bringing lucrative option in the global market with XX% of share. This is due to hang tags play a crucial role in branding and product differentiation in the clothing and apparel industry
  • North America has held the largest share with XX% of the global market by the end of 2022 due to presence of various leading market players in the region and ever expanding clothing industry
  • The global players include CCL Industries, St. Louis Tag Company, Bornemann Etiketten, WunderLabel Company, Dortex Werbung und Vertrieb, inotex USA Corp., Pacific Coast Bach Label, Sato Holdings Corp., Nilorn Group, and others

Polaris Market Research has segmented the Hang Tags market report based on material type, tag type, end use, and region:

Hang Tags, Material Type Outlook (Revenue - USD Billion, 2019-2032)

  • Paper
  • Plastic
  • PVC
  • PP
  • Other Composite Material
  • Fabric

     Hang Tags, Tag Type Outlook (Revenue - USD Billion, 2019-2032)

  • Hang Tag/ Swing Tag
  • Loop Tag

Hang Tags, End User Outlook (Revenue - USD Billion, 2019-2032)

  • Clothing and Apparels
  • Food and Beverages
  • Hospitality and Travel
  • Beauty and Personal Care
  • Consumer Electronics
  • Others

Hang Tags, Regional Outlook (Revenue - USD Billion, 2019-2032)

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Malaysia
  • Latin America
  • Argentina
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa

Hang Tags Market Report Scope

Report Attributes


Market size value in 2023

USD 1.62 billion

Revenue forecast in 2032

USD 2.64 billion


5.54% from 2023 – 2032

Base year


Historical data

2019– 2021

Forecast period

2023– 2032

Quantitative units

Revenue in USD billion and CAGR from 2023 to 2032

Segments covered

By Material Type, By Tag Type, By End User, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America; Middle East & Africa

Key companies

CCL Industries Inc, St. Louis Tag Company, Bornemann Etiketten GmbH, WunderLabel Company, Dortex Werbung und Vertrieb mbH, inotex USA Corporation, Pacific Coast Bach Label Inc, Sato Holdings Corporation, Nilorn Group, and others

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  • Regional analysis
  • Segmentation analysis
  • Industry outlook
  • Competitive landscape
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