Flower Seeds Market Trends, Industry Share, Forecast, 2024-2032
Flower Seeds Market Trends, Industry Share, Forecast, 2024-2032

Flower Seed Market Share, Size, Trends, Industry Analysis Report, By Trait (Hybrid, Open-Pollinated Varieties); By Application; By Region; Segment Forecast, 2024- 2032

  • Published Date:Mar-2024
  • Pages: 116
  • Format: PDF
  • Report ID: PM4536
  • Base Year: 2023
  • Historical Data: 2019-2022

Report Outlook

The global flower seed market was valued at USD 1,270.33 million in 2023 and is expected to grow at a CAGR of 7.3% during the forecast period.

The flower seed market is a part of the larger global seed market, which includes various types of seeds, such as agricultural, vegetable, and flower seeds. Factors like gardening trends, landscaping preferences, and cultural events influence the demand for flower seeds.

The floriculture industry is generating more money and employment opportunities, supporting increased female participation and increased exports. It is anticipated that farmers' growing interest in flower farming will have a favorable effect on flower seed sales. Because decorative plant farming has a high-profit margin and is expected to boost ornamental flower seed sales, there is a considerable demand for high-quality flower seeds, particularly ornamental flower seeds.

Flower Seeds Market Size

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Sales of flower seeds are expected to increase during the forecast period due to the growing consumer preference for indoor gardening, which not only improves the aesthetics of interior spaces but also improves the quality of the indoor air. Furthermore, growers now consider floriculture to be one of the major commercially viable ventures because of the notable surge in flower seed demand.

The major companies in the industry are introducing cutting-edge methods for cleaning and collecting flower seeds, which could facilitate the easy and profitable production of flower seeds. It is anticipated that the availability of simple and creative flower seed culture techniques will stimulate farmers to engage in flower farming, hence increasing the sales of a variety of flower seeds.

Growing interest in gardening, both as a hobby and for landscaping purposes, is a significant driver of the flower seed market. As more people take up gardening for leisure or sustainable food production, the demand for flower seeds increases and so the market share is increasing. The growth of e-commerce has made it easier for consumers to access a wide variety of flower seeds. Online platforms allow customers to explore and purchase seeds from different regions and climates, expanding choices and contributing to market growth.

Innovation in seed technology advances in seed technology, including the development of hybrid varieties, disease-resistant strains, and seeds with improved traits (such as longer blooming periods or unique colors), can drive market growth. Innovative breeding techniques and genetic modifications may also play a major role.

Furthermore, seasonal factors, such as the approach of spring and summer, often lead to increased demand for flower seeds as consumers prepare for planting. Festivals and events that celebrate gardening and outdoor activities can also stimulate flower seed market growth during specific periods.

Industry Dynamics

Growth Drivers

  • Increasing Urbanization and Growing Interest in Gardening

Increasing urbanization and growing interest in gardening among an individual will assist market growth. Urbanization has led to smaller living spaces, driving the demand for compact and ornamental plants suitable for balconies, patios, and small gardens. Landscaping trends also influence the market, with homeowners and businesses investing in aesthetically pleasing outdoor spaces.

Moreover, government initiatives promoting green spaces, community gardens, and environmental conservation can positively impact the market. Regulatory support for the seed industry and adherence to quality standards contribute to market growth. Health and wellness trends and growing awareness of the mental and physical health benefits of gardening can drive the demand for flowers and plants. Many people view gardening as a therapeutic and stress-relieving activity, contributing to the growth of the flower seed market.

However, the increasing emphasis on sustainability and organic gardening practices influences consumer choices in favor of seeds that are non-GMO, organic, or locally adapted. This trend aligns with a broader movement toward eco-friendly and responsible consumerism.

Flower Seed Market Share

Report Segmentation

The market is primarily segmented based on trait, application, and region.

By Trait

By Application

By Region

  • Hybrid
  • Open- Pollinated Varieties
  • Open Field
  • Protected Cultivation
  • North America (U.S., Canada)
  • Europe (France, Germany, UK, Italy, Netherlands, Spain, Russia)
  • Asia Pacific (Japan, China, India, Malaysia, Indonesia, South Korea)
  • Latin America (Brazil, Mexico, Argentina)
  • Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)

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By Trait Analysis

  • The Hybrid Segment held the Largest Revenue Share in 2023

In 2023, the hybrid segment held the largest revenue share. The cultivation of hybrid flower seeds for commercial purposes is considered a highly profitable venture. Presently, there is a significant uptick in the cultivation of hybrid flower seeds, reflecting their increasing popularity among growers.

Hybrid flowers are preferred due to their ability to yield higher production compared to open-pollinated varieties, and many hybrids exhibit superior flower quality. Despite the relatively higher cost of hybrid seeds, numerous gardeners opt for planting them owing to the expected benefits. The global hybrid flower seed market is poised for growth, primarily fueled by the expanding cultivation area dedicated to hybrid flower seeds within the broader flower seed market.

By Application Analysis

  • The Open-Field Cultivation Segment Accounted for the Highest CAGR During the Forecast Period

The open-field cultivation segment accounted for the highest CAGR during the forecast period. The worldwide flower seed industry is expected to see significant expansion in open-field floral plant cultivation. In open fields or under cover in greenhouses or shade buildings, flowers are grown. While many flower seed kinds are widely grown in open-field areas, bloom quality and yield are still superior when grown under protection.

It is anticipated that more flowers will be planted in open-field areas due to the high cost of covered seed cultivation. In addition, a multitude of decorative flower plants kinds are grown in protected environments in order to guarantee the highest quality and maximum yield of the flowers. It is anticipated that the area planted with protected flowers will grow due to growing greenhouse practices.  

Moreover, in commercial agriculture, hybrid seeds are typically used to increase agricultural yields by producing plants that are resistant to disease and climate change. In addition to increasing crop uniformity and fruit quality, hybrid seeds increase productivity and are incredibly resistant to disease and insects. They are also employed in vegetable and flower farming, where they are utilized to grow sweet corn, tomatoes, and roses.

Flower Seed Market Share

Regional Insights

  • North America Accounted for the Largest Market Share in 2023

In 2023, North America accounted for the largest market share, driven by the growing preference of Americans towards indoor gardening. According to consumer trends, people in north America purchaser buy fresh flowers, green or flowering houseplants, for garden and outdoor bedding. In addition, each year, over 25 million American families grow flower seeds. It is anticipated that the variables above will increase flower seed sales in North America. Hence, increasing demand for flower seeds shows an increase in market growth.

Asia Pacific is expected to have significant expansion in the global flower seed market. India, China, Japan, and other countries are able to grow a lot of potted plants, aromatic flowers, and other flower kinds nearly all year round in one area of the region due to the wide range of favorable agroclimatic conditions. The gradual transition of farming from sustenance to self-sufficiency changed people's lifestyles and raised per capita income, which is expected to support the floriculture industry's expansion. Growing cut flowers to traditional flowers in a sheltered environment or an open field is what defines the Asia Pacific floriculture sector.

Flower Seed Market Share

Key Market Players & Competitive Insights

The flower seed market is a dynamic and competitive landscape characterized by a diverse array of players striving for market share and innovation. As the demand for flowers continues to rise for various purposes, including ornamental gardening, landscaping, and commercial flower production, companies within the market are keenly focused on enhancing their competitive positions. Prominent companies that have established themselves as leaders in the flower seed industry play a pivotal role. They often leverage extensive research and development capabilities, global distribution networks, and brand recognition to maintain a leading position.

Some of the major players operating in the global market include:

  • American Seed
  • Dashine
  • Floret Flowers
  • Harris Seeds
  • Limagrain
  • Sakata Seed
  • Starke Ayres
  • Syngenta
  • TAKII Seed
  • West Coast Seeds

Recent Developments

  • In September 2023, Thompson and Morgan Seed Company unveiled an impressive lineup for 2024, introducing a captivating array of flower seeds. The collection features stunning varieties such as vibrant sunflowers and snapdragons, fiery zinnias, exquisite nasturtiums, and giant-flowered rudbeckia.

Flower Seed Market Report Scope

Report Attributes


Market size value in 2024

USD 1,359.64 million

Revenue forecast in 2032

USD 2,389.01 million


7.3% from 2024 – 2032

Base year


Historical data

2019 – 2022

Forecast period

2024– 2032

Quantitative units

Revenue in USD million and CAGR from 2024 to 2032

Segments Covered

By Type, By Trait, By Application, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America, Middle East & Africa


Report customization as per your requirements with respect to countries, region, and segmentation.


The key companies in Flower Seeds Market American Seed, Dashine, Floret Flowers, Harris Seeds.

The global flower seed market is expected to grow at a CAGR of 7.3% during the forecast period.

Flower Seeds Market report covering key segments are trait, application and region.

The key driving factors in Flower Seeds Market are Increasing Urbanization and Gardening across the Globe will Facilitate Market Growth

Flower Seeds Market Size Worth $ 2,389.01 Million By 2032.