In-vehicle Infotainment Market Share, Size, Trends, Industry Analysis Report, 2022 - 2030
In-vehicle Infotainment Market Share, Size, Trends, Industry Analysis Report, 2022 - 2030

In-vehicle Infotainment Market Share, Size, Trends, Industry Analysis Report, By Component (Hardware, Software, Services); By Installation (OEM, Aftermarket); By Location (Front Row, Rear Row); By Vehicle; By Region; Segment Forecast, 2022 - 2030

  • Published Date:Jun-2022
  • Pages: 114
  • Format: PDF
  • Report ID: PM2452
  • Base Year: 2021
  • Historical Data: 2018 - 2020

Report Outlook

The global in-vehicle infotainment market was valued at USD 20.50 billion in 2021 and is expected to grow at a CAGR of 10.9% during the forecast period. The advancement of technology in these systems boosts industry growth during the forecast period. Advanced graphic user interfaces, speech recognition, intuitive touchscreens, and other features have been added to these systems due to technological advancements.

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These developments point to strong growth in the in-car infotainment sector over the next few years. The major players are also contributing to developing advanced systems for vehicles. For instance, in December 2021, Bosch created a high-performance solution designed specifically for automobiles.

It enables the rapid implementation of voice assistants, in-car communication, video streaming, and vehicles. The Information domain computer provides vehicle manufacturers with a cost-effective, adaptable, scalable, and powerful control unit for the future of in-vehicle technology by supporting numerous in-vehicle systems in a single package. Furthermore, integrating AI and advanced navigation systems in vehicles drives the in-vehicle infotainment market growth during the forecast period. For instance,  in December 2021, Suzuki Motor Corporation's SUV, the New S-CROSS, features Pioneer's car navigation system as a factory-installed option.

For the European market, it's the first Suzuki vehicle to use Pioneer's car navigation system. Globally, increased urbanization, and improving living standards, contribute to the growth of cars. The in-vehicle infotainment market is driven by the increasing popularity of electric vehicles (EV) and autonomous vehicles (AV). With the growing population, traffic congestion and road accidents are becoming more common, causing customers and manufacturers to be concerned about their safety and security. Also gaining popularity among consumers is the increased tendency toward comfort and luxury given by high-performance vehicles.

Industry Dynamics

Growth Drivers
Important factors such as the rise of the smartphone industry and cloud technologies boost the in-vehicle infotainment market growth during the forecast period. By 2030, it is expected that automotive electronics will account for half of the overall car cost. Electronics and sensors, as well as infotainment systems, would be the growth drivers.

Also, smartphone sales are predicted to reach 6.6 billion units in 2022 and 7.3 billion units by 2025. Between 2017 and 2022, the use of Android-based smartphones climbed by 49.8%. The rise in sales of low-priced cars has led to cost reductions in Android-based chipsets used in such in-vehicle systems, propelling the Android OS market for automotive in-vehicle infotainment systems forward.

Moreover, cloud technologies can be found in various ways in automobiles. Cars will be able to interact with one another via the cloud to avoid accidents and update traffic information and maps. The use of cloud technology in automobiles is rapidly evolving due to collaboration and partnerships between the automotive sector and software companies. For instance, in March 2022, Wipro announced the launch of a "Cloud Car" platform.

A connected infotainment unit allows customers to upgrade features and services. OEM software has been built to provide customers with a smooth experience across the cloud, vehicle, and smartphone. The automotive business, particularly the infotainment sector, is moving toward more user-friendly trends, and cloud technologies are key contributors to in-vehicle infotainment advances.

In-vehicle Infotainment Market
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Report Segmentation

The market is primarily segmented based on component, installation, vehicle, location, and region.

By Component

By Installation

By Vehicle

By Location

By Region

  • Hardware
    • Infotainment/Display Uni
    • Control Panel
    • Telematics Control Unit
    • Head-Up Display
  • Software
    • Android
    • Linux
    • QNX
    • Microsoft
    • Others
  • Services 
    • Entertainment Service
    • Navigation Services
    • E-call
    • Vehicle Diagnostics
    • Others
  • OEM
  • Aftermarket
  • Passenger Car
  • Light Commercial Vehicle (LCV)
  • Heavy Commercial Vehicle (HCV)
  • Front Row
  • Rear Row
  • North America (U.S., Canada)
  • Europe (France, Germany, UK, Italy, Netherlands, Spain, Russia)
  • Asia Pacific (Japan, China, India, Malaysia, Indonesia, South Korea)
  • Latin America (Brazil, Mexico, Argentina)
  • Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)

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Insight by Vehicle

Based on the vehicle segment, the passenger car segment is expected to be the most significant revenue contributor. Drivers of passenger cars are progressively using digital devices in their vehicles. Developments like motion control and voice-based control systems for multimedia are expected to boost the in-vehicle infotainment market for in-vehicle entertainment devices.

The adoption of these amenities improves the comfort of the drivers. Smart navigation and common routing both contribute to a smoother journey and, as a result, promote the growth of the in-vehicle infotainment systems market throughout the predicted timeframe.

Based on the installation type, the aftermarket is expected to register the highest growth rate over the study period. Because aftermarket systems can be adjusted according to the users' preferences, their popularity is projected to expand. Furthermore, in-car entertainment aftermarket suppliers collaborate with manufacturers to improve their existing solutions.

Geographic Overview

North America had the largest revenue share in the industry. The country is a leader in developing and releasing cutting-edge in-vehicle entertainment systems. Voice recognition and driver disturbance systems are expected to develop in popularity, boosting regional company demand. Another significant trend in the regional in-vehicle entertainment systems sector is an end-user preference for high-definition in-gash screens.

Moreover, Asia-Pacific is expected to witness a high CAGR in the industry in 2021. Increasing disposable income encourages consumers to acquire passenger cars with the most up-to-date features. For instance, as per the Government of India, the Gross National Disposable Income (GNDI) for the year 2019-20 is anticipated to be 206.98 lakh crore at current prices, up from 191.78 lakh crore in the previous year, indicating an increase of 7.9% in 2019-20 compared to 10.8% in 2018-19. In China, increased luxury automobile sales are expected to aid the worldwide in-vehicle infotainment system business, particularly in Asia. Furthermore, rising demand for in-car infotainment systems with smartphone integration technologies and increasing smartphone use are likely to boost regional industry expansion throughout the forecast period.

Competitive Insight

Major players operating in the industry include Alpine Electronics, Clarion Corporation, Continental AG, Delphi Automotive PLC, Denso Corporation, Harman International, JVC KENWOOD Corporation, Panasonic Corporation, Pioneer Corporation, and Visteon Corporation, among others.

In-vehicle Infotainment Market Report Scope

Report Attributes


Market size value in 2021

USD 20.50 Billion

Revenue forecast in 2030

USD 48.62 Billion


10.9% from 2022 - 2030

Base year


Historical data

2018 - 2020

Forecast period

2022 - 2030

Quantitative units

Revenue in USD Billion and CAGR from 2022 to 2030

Segments covered

By Component, By Installation, By Vehicle, By Location, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America, Middle East & Africa

Key companies

Alpine Electronics, Clarion Corporation, Continental AG, Delphi Automotive PLC, Denso Corporation, Harman International, JVC KENWOOD Corporation, Panasonic Corporation, Pioneer Corporation, and Visteon Corporation