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on demand wellness software market

On-demand Wellness Software Market Share, Size, Trends, Industry Analysis Report, By Type (Web-based, Cloud-based); By Application (Large Enterprises, Small & Medium Enterprises); By Region; Segment Forecast, 2022 - 2030

  • Published Date: Sep 2022
  • Pages: 112
  • Format: PDF
  • Report ID: PM2566
  • Base Year: 2021
  • Historical Data: 2018 - 2020

Report Summary

The global On-demand wellness software market was valued at USD 393.00 million in 2021 and is expected to grow at a CAGR of 8.5% during the forecast period. The growing demand for on-demand wellness software is expected to be driven by the changing lifestyle of the people, as well as the value-added services provided on time.On-demand Wellness Software Market ShareKnow more about this report: Request for sample pages

On-demand wellness software is replacing the traditional ways of service by providing customized services that are too on time. The users do not have to visit the service providers, whereas services are available for them at their place. It provides customers to select the services of their choice, and depending on their availability, consumers can book or enroll in the services in advance according to the time slot when the service can reach the consumers.

The COVID-19 pandemic had a fringe benefit on the growth of the on-demand wellness software market. The pandemic played an essential role as a growth factor as people shifted more towards hygiene, health, and well-being. In order to curb the pandemic and maintain physical distance, people choose to take services at their places rather than visiting the service provider so that they do not come in contact with many peoples.

During the pandemic, there was a paradigm shift towards the adoption of digital technology, creating lucrative opportunities for companies to provide services and consulting. Also, tending more toward personal well-being, self-care, mental health, healthy lifestyle led to the demand for on-demand wellness software in countries such as China, India, Brazil, and Mexico, among others. In addition, the adoption of digital technology and changing lifestyle activities in Asia are likely to elevate market growth over the forecast period.

Industry Dynamics

Growth Drivers

The global on-demand wellness software industry is likely to be driven by the demand from the Asia Pacific owing to the increasing adoption of digital platforms and personal well-being in India and China. North America remains at the top with tremendous technological improvement and increasing demand for online services.

Furthermore, as these platforms provide discounts, coupons, or free trials to the consumers, they contribute to the increasing growth of the industry.

Report Segmentation

The market is primarily segmented based on product/service type, by application, and region.

By Type

By Application

By Region

  • Web-based
  • Cloud-based
  • Large Enterprises
  • Small and Medium Enterprises
  • North America (U.S., Canada)
  • Europe (France, Germany, UK, Italy, Netherlands, Spain, Russia)
  • Asia Pacific (Japan, China, India, Malaysia, Indonesia, South Korea)
  • Latin America (Brazil, Mexico, Argentina)
  • Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)

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Web-based accounted the highest revenue in 2021

The web-based segment accounted for the highest revenue share of over 50% in 2021. The demand for the segment is rising as web-based software is run on secured servers and collects data that uses centralized data. Web-based software is easily accessible through the internet that is readily available for people. They use secure servers based on local networks or specified locations and is primarily used by large-enterprise system.

The cloud-based segment is expected to account for a significant CAGR during the forecast period. Cloud-based applications can be easily operated on lower bandwidth, thus helping platforms with a slow internet connection, and can also be performed offline, therefore stimulating the growth of the market. Cloud-based applications have advanced features where one can store data.

Small and Medium Enterprises likely to dominate the market and expected to grow at faster rate

Small and medium enterprises are projected to dominate the market, and it is expected to grow faster during the forecast period. The SMEs have better financial planning as they are not relying on bank loans primarily. The on-demand wellness software allows SMEs to operate their business efficiently and quickly and make decisions based on industry.

Small and medium-sized enterprises are more moldable. They can easily customize the products/services according to the need of the market compared to Large enterprises. Thus, in such ways, small and medium-sized enterprises contribute to market growth.

North America continues to dominate the market

North America dominated the market, generating high revenue shares in 2021. With the high level of advanced technology and with the increasing demand for on-demand online wellness services, social media also contributes to the rising trends. As people are becoming more aware of their health and wellbeing and have time constraints, these factors help improve the services. The busy lifestyle of people and poor etiquette raises the risk of illness, which challenges on-demand wellness services.

The Asia Pacific is expected to grow at the fastest CAGR during the forecast period. A significant contribution is expected from a few regions, such as Japan, India, and China. The fastest adoption of digital technology is the contributing factor to the growth of the market. The increase in number of tourists for wellness services in these regions is increasing day by day, which contributes to the market growth.

Competitive Insight

Some of the major players operating in the global market include Booksy, Soothe, Inc., Urbanclap Technologies India Pvt. Ltd., STYLEBEE, Priv, Vensette, Vararo, Inc., FitnessOnDemand, MINDBODY, Inc., MevoFit, Glamsquad, Zeel Networks, Inc., Urban Massage Ltd., Stylisted, HealingRadiusPro, ManeStreem, ManiCare, Ness, PRETE, Ruuby, The Glam app.

Recent Developments

In June 2022, Booksy introduced the new add-ons feature, allowing service providers to exhibit their additional menu options, adding value to the end customers and helping the service provider to upsell their services. These new add-ons feature also allows the service provider to add new services like nail art, tips on wellness products, exhibit the premium products, and so on.

In July 2022, Soothe Inc. came up with user-friendly app updates and also added an easier navigation option. In the new update, the section user can easily manage their profile and edit the information. The user can now see their frequently used service updates and information on the app, and for any further help, the user can directly contact the help centers. One can easily choose the area by drawing it out on the map from which the user wishes to opt-out of the services.

On-demand Wellness Software Market Report Scope

Report Attributes


Market size value in 2021

USD 393.00 million

Revenue forecast in 2030

USD 817.58 million


8.5% from 2022 - 2030

Base year


Historical data

2018 - 2020

Forecast period

2022 - 2030

Quantitative units

Revenue in USD million and CAGR from 2022 to 2030

Segments covered

By Type, By Application, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America; Middle East & Africa

Key companies

Booksy, Soothe, Inc., Urbanclap Technologies India Pvt. Ltd., STYLEBEE, Priv, Vensette, Vararo, Inc., FitnessOnDemand, MINDBODY, Inc., MevoFit, Glamsquad, Zeel Networks, Inc., Urban Massage Ltd., Stylisted, HealingRadiusPro, ManeStreem, ManiCare, Ness, PRETE, Ruuby, The Glam app


Key Take-Away
Polaris Market Research
On-demand Wellness Software Market Size Global Report, 2022 - 2030