Dental Fluoride Treatment Market Size, Share Global Analysis Report, 2023-2032
Dental Fluoride Treatment Market Size, Share Global Analysis Report, 2023-2032

Dental Fluoride Treatment Market Share, Size, Trends, Industry Analysis Report, By Product (Toothpaste, Varnish, Gel, Mouth Rinse, Supplements, and Others); By End Use; By Region; Segment Forecast, 2023-2032

  • Published Date:Jun-2023
  • Pages: 114
  • Format: PDF
  • Report ID: PM3365
  • Base Year: 2022
  • Historical Data: 2019-2021

Report Outlook

The global dental fluoride treatment market was valued at USD 1,533.31 million in 2022 and is expected to grow at a CAGR of 3.4% during the forecast period. Fluorosis is a public health issue brought on by long-term exposure to excessive fluoride levels in drinking water, food, and industrial pollution. It causes major health conditions like dental fluorosis, & non-skeletal fluorosis. Children who have dental fluorosis experience tooth discoloration and disfigurement. For instance, fluoride incidence was registered in the 230 districts in 19 states earlier. To prevent & control cases of fluorosis, governments of various countries are taking initiatives. As a result, government support also shapes the industry.

Dental Fluoride Treatment Market Size

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Surging awareness regarding dental hygiene is a prime factor augmenting the demand for dental fluoride treatment market. Poor dental hygiene can lead to gum disease, which can cause bleeding, swelling, and even tooth loss. Dental health plays a significant role in oral health, lowering the risk of tooth decay and gum disease. For instance, according to the American Dental Association Health Policy Institute, approximately 95% of individuals in the US consider their oral health a crucial part of their overall well-being. Consciousness regarding oral health has enhanced the growth of the market worldwide.

Dental fluoride treatment comprises the application of fluoride to the teeth, which avoids tooth decay and helps to improve the tooth enamel. Fluoride is a mineral that occurs naturally in many foods and water sources, and it has been proven to successfully reduce tooth decay by strengthening teeth against acid attacks from plaque and oral sugars. Fluoride also can reverse the early stages of tooth decay. When enamel starts to break down, fluoride can help to remineralize the tooth and repair the damage. Professional fluoride treatments are available from dentists as a foam, rinse, gel, or extremely concentrated varnish. The treatment may be applied with a brush, swab, tray, or mouthwash.

An upsurge in sugary foods and drinks, such as soft drinks, flavored yogurt, candy, cookies, and fruit drinks, is predicted to drive market growth. In addition, support from various government organizations, NGOs, national dentistry associations, and other organizations promotes the development of the global market. The importance of dental fluoride treatment among consumers due to oral health is improving its popularity globally.

COVID-19 has made dramatic changes in the global market. Though the healthcare industry has seen an upsurge during COVID-19, cancellations of appointments from dentists have declined the sales of dental fluoride treatment. Widespread closure of dental practices reduced patient visits, and the need to implement new safety protocols to minimize transmission risks has significantly impacted the global market. The limited provision of dental services during the pandemic negatively impacted the market.

Dental Fluoride Treatment Market

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Industry Dynamics

Growth Drivers
Increasing dental disorders worldwide is one of the major factors propelling the market's growth. Dental diseases have become a major concern for people with poor oral health. For example, according to the Centers for Disease Control and Prevention, nearly 46% of adults of some form of gum disease, & around 13% of youths aged between 5-19 have untreated tooth decay. Additionally, as per the American Dental Hygienists’ Association, roughly 78% of all Americans will have at least one cavity by the time they reach age 17. These diseases need to be treated to reduce the damage to teeth. In contrast, dental fluoride is a restorative treatment widely used to strengthen tooth enamel. This further boosted the demand for treatment.

The market participants have introduced numerous new items due to product innovation. For example, in March 2022, Alacer Corp. introduced Natean, which delivers essential oral care benefits. In 2022, Crest launched Crest Densify, first-of-its-kind toothpaste to help extend the life of teeth. Apart from this, many other brands contribute to dental fluoride treatment to stay competitive. Subsequently, this factor is increasingly accelerating the growth of the market.

Report Segmentation

The market is primarily segmented based on product, end use, and region.

By Product

By End use

By Region

  • Toothpaste
  • Varnish
  • Gel
  • Mouth Rinse
  • Supplements
  • Others
  • Hospital
  • Dental Clinic
  • Others
  • North America (U.S., Canada)
  • Europe (France, Germany, UK, Italy, Netherlands, Spain, Russia)
  • Asia Pacific (Japan, China, India, Malaysia, Indonesia. South Korea)
  • Latin America (Brazil, Mexico, Argentina)
  • Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)

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Toothpaste has held the largest market share in 2022

In 2022, the toothpaste segment is dominating the market. This is due to the widespread use of toothpaste worldwide, the easy availability of the product, and the average price. Toothpaste is widely used because it strengthens tooth enamel and helps prevent cavities. One of the prime motives for the increasing adoption of toothpaste is the availability of a wide range of products that cater to different needs. There are toothpaste for sensitive teeth, toothpaste for whitening, toothpaste for children, and toothpaste that target specific dental issues such as gum disease.

In addition to this, several global and domestic brands are heavily contributing to toothpaste production. For instance, in March 2022, Alacer Corp. launched Natean toothpaste, and Crest launched Crest Densify to help extend the life of your teeth. Additionally, education and awareness campaigns regarding dental hygiene have also contributed to the increasing sales of this segment. As a result, sales of toothpaste are increasing.

Dental clinic segment is projected to grow with a significant CAGR during forecast period

The dental clinic segment is growing at a considerable growth rate in the global market. Convenience, comfort, and specialized services are major factors that have enhanced the popularity of dental clinics. Dental clinics specialize in dental care and have trained professionals knowledgeable about oral health. Dental clinics offer a range of beneficial aspects that make them more appealing to people seeking dental care. All these factors are attributed to the considerable growth rate of the dental clinic segment.

North America is expected to hold largest market share during forecast period

North America will likely account for the largest market share in the forecast period. This is due to a well-established healthcare sector, rising awareness regarding oral health, and increased consumption of sugary food and soft drinks in the region. For instance, the United States of America is one of the leading consumers of soft drinks. However, in North America, sugary food consumption has been on the rise in the past decade. For example, between 2020 and 2022, Americans consumed over 11 million metric tons of sugar. These factors increase tooth decay and further the need for dental fluoride treatment. As a result, this factor is improving the demand for the market in the region.

Asia Pacific is the fastest-growing region in the global market due to the increasing geriatric population in the region. The aging population largely experiences dental disorders. As people age, their teeth become more brittle and prone to decay and damage. Medications taken by older adults can also have an impact on dental health. Certain medications can cause dry mouth, increasing the risk of tooth decay and gum disease. For instance, gum disease affects 68% of persons aged 65 and over. The Asia-Pacific population is aging quicker than any other region in the world. Today, 630 million people are 60 years or over, indicating 60% of the world's older persons. The aging population has a high risk of dental disorders, which promotes the need for treatment. This, in turn, booming the market in the Asia Pacific.

Competitive Insight

Some of the major players operating in the global market include Colgate, 3M, Dentsply Sirona, VOCO, Philips, Young Dental, Water Pik, DMG Dental, Medicom, Centrix, Premier Dental, GC Corporation, Pulpdent Corporation, & Elevate Oral Care.

Recent Developments

In March 2022, Grin Natural, a leading global oral care brand, and TeleDentists, a telehealth company, partnered to support U.S. consumers in their journey to enhance their oral health.

In March 2022, Crest, the leading toothpaste brand in America, launched its biggest innovation, first-of-its-kind toothpaste, Crest Densify. This toothpaste enthusiastically rebuilds tooth density by remineralizing enamel.

Dental Fluoride Treatment Market Report Scope

Report Attributes


Market size value in 2023

USD 1,581.76 million

Revenue forecast in 2032

USD 2,129.66 million


3.4% from 2023 - 2032

Base year


Historical data

2019 – 2021

Forecast period

2023 – 2032

Quantitative units

Revenue in USD million and CAGR from 2023 to 2032

Segments covered

By Product, By End-Use, By Region

Regional scope

North America, Europe, Asia Pacific, Latin America; Middle East & Africa

Key companies

Colgate, 3M, Dentsply Sirona, VOCO, Philips, DÃœRRDENTAL, Ultradent Products, Young Dental, DMG Dental, Ivoclar Vivadent, Water Pik, Medicom, Centrix, GC Corporation, MPL, Preventech, Premier Dental, Pulpdent Corporation, Elevate Oral Care, and other.


The global dental fluoride treatment market size is expected to reach USD 2,129.66 million by 2032.

Top market players in the Dental Fluoride Treatment Market are Colgate, 3M, Dentsply Sirona, VOCO, Philips, Young Dental, Water Pik, DMG Dental, Medicom.

North America contribute notably towards the global Dental Fluoride Treatment Market.

The global dental fluoride treatment market expected to grow at a CAGR of 3.4% during the forecast period.

The Dental Fluoride Treatment Market report covering key segments are product, end use, and region.