Parental Control Software Market Share, Size, Trends, Industry Analysis Report, By Operating System (Windows, Android, iOS, and Cross Platform); By Deployment; By Application; By Region; Segment Forecast, 2024- 2032
- Published Date:Jan-2024
- Pages: 115
- Format: PDF
- Report ID: PM3373
- Base Year: 2023
- Historical Data: 2019-2022
Report Outlook
The global parental control software market was valued at USD 1,229.47 million in 2023 and is expected to grow at a CAGR of 12.0% during the forecast period. The rise of social media platforms and applications, and increasing popularity of smartphones and tablets among consumers, and their adoption as an integral part of the human lifestyle, including kids, coupled with the affordable rates for internet access, mainly in countries like India and China, are primary factors projected to boost the growth of the global market in the coming years. Online content offers several types of educational, entertainment, and social benefits to kids, but there are many dangers and problems associated with internet content; along with this, many large market players are introducing applications and platforms with better capabilities, which is further likely to fuel the demand and growth of the market.
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For instance, in January 2023, Linewize introduced Qustodio, a new parental control app available for all school managers and classwise customers. The new application provides parents access to a wide range of tools and resources, such as a CIPA-complaint content filter that enables issued devices at home and online visibility into a child’s online activity and device usage.
Now, parental control solutions are being developed to access and control activities on various digital devices and tools coupled with the introduction of several features like Family Link, screen time management, and program management along with the integration of technologies like artificial intelligence and machine learning, that is contributing towards the parental control software market growth in a positive way. The outbreak of the COVID-19 pandemic has positively impacted the development of the parental control software market. The rapid emergence of the deadly coronavirus resulted in temporary closures of schools and various other educational institutes, which led to higher adoption of smart devices like smartphones, tablets, and laptops for the educational purposes of students and to attain online classes to meet the unexpected changes in the educational system positively affected the market during the pandemic.
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Industry Dynamics
Growth Drivers
Extensive rise in the number of government regulations on standardizing the digital space and digital content for children’s safety, as there are numerous perceived dangers associated with the internet content and behavior, are key factors fueling the demand and use of these software tools across the globe. Direct access to devices like smartphones, tablets, and laptops and excessive internet consumption might trigger several negative results. Thus, it became essential for parents to ensure that the content kids are consuming is appropriate and access the content through these platforms.
Furthermore, the rapidly increasing use of social media, including Facebook, Twitter, Tumblr, WhatsApp, YouTube, Snapchat, and many others, and exposure to the internet among children could be harmful to children because of the rising cases of social media addiction and health issues, which in turn, has influenced the need for parental control software and contributing towards the market growth.
Report Segmentation
The market is primarily segmented based on operating system, product, application, and region.
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By Operating System |
By Product |
By Application |
By Region |
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Android segment is accounted for the largest market share in 2022
The android segment garnered for largest market share in 2022 and is expected to maintain its dominant position over the study period. The growth of the segment market can be highly attributed to the continuously rising children's time spent on smartphones and the easy accessibility and affordability of smartphones, even among parents with low income and fewer funds. For instance, according to a study in 2022, teenagers in the United States spend around 10 hours on smartphones on average and a total of 70 hours a week.
The Windows segment is also expected to gain significant market share throughout the projected period. Kids across the globe are spending more time on gaming, OTT platforms, & YouTube on their laptops and computers, which has fueled the demand for Windows OS-supporting parenting control tools. Additionally, post-pandemic laptops have become necessary for children's education and perform a crucial role in children's studies, which has resulted in increased adoption of laptops worldwide, propelling the demand and growth of the segment market.
On-premise software segment is expected to witness highest growth during projected period
The on-premise software segment is expected to grow at the highest CAGR during the forecast period, which is mainly driven by the rising adoption of this software among users, as they can have full control and ownership of the platform that helps in providing superior security and flexibility in the data management. Moreover, increased access to a wide range of media devices connected to the internet, including smartphones, desktops, tablets, and laptops, among others, along with the increasing use of social media platforms among children in countries like the US, Germany, China, and India, is further anticipated to create huge demand for the segment market in the forecast period.
The cloud-based segment led the industry market with the highest market revenue share in 2022, which is mainly accelerated by a continuous increase in the demand for this type of software, as these are hosted remotely on the vendor’s server and are highly stable with very less downtime as compared to others.
Residential segment held the significant market revenue share in 2022
The residential segment held the significant market revenue share with a healthy growth rate in 2022, owing to a rise in the number of various types of issues related to digital space like rising children's screen time, increasing use of social media, fear of children getting constantly exposed to appropriate content, child-abusing, and cyberbullying, that has led to increased parents’ awareness towards the installation of this kind of software on their child’s devices.
North America region dominated the global market in 2022
The North American region dominated the global market in 2022 due to the early adoption of digitalization in the education sector, the presence of several stringent government regulations regarding child’s online safety, especially in developed countries like the US and Canada, coupled with the rise in many web crimes like child abuse, cyberbullying, and sexual harassment are among the major factors driving the growth and demand for these tools in the region.
Asia Pacific region is expected to be the fastest growing region with a substantial CAGR during the forecast period, mainly due to the increasing focus of major educational institutes across countries like India, China, South Korea, China, and Indonesia on strengthening digital well-being of students and penetration of key market players on establishing their business networks in these countries and expand their geographical presence.
Competitive Insight
Some of the major players operating in the global market include AT&T Inc., Microsoft Corporation, Bark Technologies, NortonLifeLock, McAfee LLC, Alphabet, AO Kaspersky Lab, Avast Software, Qustodio, Cisco Systems, Clean Route, REVE Antivirus, Mobile Fence, Canopy, RAM Antivirus, Verizon, Webroot, Netsanity, Bitdefender, and Symantec Corporation.
Recent Developments
- In April 2022, Bark Technologies introduced a new app for parental control to strengthen Australia’s commitment to protecting more children from the dangers of digital space.
- In February 2022, Wranga introduced a new App to provide parents with control & safety over their child’s online consumption. It is available in both Google Play Store & Apple App Store with several features like parental control, & advice, and filtering web content.
Parental Control Software Market Report Scope
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Report Attributes |
Details |
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Market size value in 2024 |
USD 1374.06 million |
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Revenue forecast in 2032 |
USD 3,409.39 million |
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CAGR |
12.0% from 2024 - 2032 |
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Base year |
2023 |
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Historical data |
2019– 2022 |
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Forecast period |
2024– 2032 |
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Quantitative units |
Revenue in USD million and CAGR from 2024 to 2032 |
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Segments covered |
By Operating System, By Application, By Application, By Region |
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Regional scope |
North America, Europe, Asia Pacific, Latin America; Middle East & Africa |
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Key companies |
AT&T Inc., Microsoft Corporation, Bark Technologies Inc., NortonLifeLock Inc., McAfee LLC, Alphabet Inc., AO Kaspersky Lab, Avast Software s.r.o., Qustodio SL, Cisco Systems, Clean Route, REVE Antivirus, Mobile Fence, Canopy, RAM Antivirus, Verizon, Webroot Inc., Netsanity Inc., Bitdefender, and Symantec Corporation. |
FAQ's
The global parental control software market size is expected to reach USD 3,409.39 million by 2032.
Key players in the parental control software market are AT&T Inc., Microsoft Corporation, Bark Technologies, NortonLifeLock, McAfee LLC, Alphabet, AO Kaspersky Lab.
North America contribute notably towards the global parental control software market.
The global parental control software market expected to grow at a CAGR of 12.0% during the forecast period.
The parental control software market report covering key segments are operating system, product, application, and region.
